President Macron calls for US, Iran meeting

first_imgChinese president calls for improved friendships French President said on Monday that he was ready to be at the center of talks between the US and Iran to diffuse the tension.French President Emmanuel Macron on Monday called upon leaders of the US and Iran to meet to discuss the thorny nuclear issue.“At a given point in time there will have to be a meeting between the American and Iranian president and I would wish that in the coming weeks such a meeting take place,” Macron said in a press briefing on Monday.The French leader attended the presser alongside US President Donald Trump, who earlier said Iran has “got to be non-nuclear.”French President, who hosted world leaders in the southwestern city of Biarritz for the 2019 G& Summit, hjad invited Iranian Foreign Minister Mohammad Javad Zarif for talks on Sunday aimed at easing the tension between Washington and Tehran.President Trump said he was not surprised by the move.“I knew he was coming in and I respected the fact that he was coming in. And we’re looking to make Iran rich again, let them be rich, let them do well, if they want,” Trump said. “Or they can be poor as can be.During his stay in France, Zarif held more than three hours of talks, including with French President Emmanuel Macron, before heading back to Tehran.France, alongside Britain and Germany, is working to rescue the Joint Comprehensive Plan of Action (JCPOA), also known as the Iranian nuclear deal, from which the U.S. has unilaterally withdrawn since last year, raising the tension of the Gulf region.Earlier on Sunday, President Macron told LCI television that he has obtained a mandate to deliver a message to Iran on behalf of the seven countries, following the leaders’ dinner on Saturday.In his address on Monday, Macron said he was ready to be at the center of talks between the US and Iran to diffuse the tension.“I’m ready to have a meeting to make a deal,” the French president. “I want this meeting to happen.”(With input from Reuters)Related French President Macron begins first Africa tourcenter_img President Mugabe in South Africa for annual meetinglast_img read more

Joe Thomas’ Incredible Consecutive Snaps Streak Ends At 10,363 Snaps; Browns Left Tackle Out For Remainder Of Game Against Titans

first_imgThomas will not return to today’s game against Tennessee. Joe Thomas is the staple for the Cleveland Browns and has been for the last eleven years. Whether the Browns won or lost, one thing was for sure: Joe Thomas was protecting the quarterback’s blindside. Up until today, Thomas had never missed a snap for the Cleveland Browns.Unfortunately for Thomas, the streak of 10,363 consecutive snaps has come to a close. Thomas went down late in the third quarter with what was later diagnosed as a triceps injury, forcing him off of the field. As the Browns snapped the ball on the ensuing play, the streak for the left tackle had come to a close.Twitter let Thomas feel their support and sincere gratitude for what he has given to Cleveland in his career.Even the Sun goes downHeroes eventually dieHoroscopes, often lieNothin is for sureNothin is for certainJoe Thomas’ snap streak ended pic.twitter.com/F8ppmM5cgv— Barstool Sports (@barstoolsports) October 22, 2017 Related TopicsJoe Thomas Eli Mooneyham Elijah Mooneyham has been a dedicated sports fan his whole life. Born and raised in Cleveland, he has his best days when his hometown teams are winning. Elijah is currently on-air talent/producer on two shows, The Main Event and The Moon Hour, where you can find on AllSportsCleveland.com. He also has an insane passion for professional wrestling, so catch his opinions on the world of professional wrestling.last_img read more

French Open: Rafael Nadal Cruises into Semifinals after Beating Kei Nishikori

first_imgDefending champion Rafael Nadal cruised into the French Open semi-finals to set up a last-four meeting with 20-time Grand Slam winner Roger Federer.Second seed Nadal enjoyed a 6-1 6-1 6-3 win over Japanese seventh seed Kei Nishikori in one hour and 51 minutes.Federer had to come through an energy-sapping four sets against fellow Swiss Stan Wawrinka.The 37-year-old eventually won 7-6 (7-4) 4-6 7-6 (7-5) 6-4 in three hours and 17 minutes on Court Suzanne Lenglen.Nadal, 33, is into his 12th semi-final at Roland Garros and has won the tournament on all of the 11 previous occasions he has reached this stage.“It is an incredible feeling, so much emotion,” said Nadal.“It is important for me to make another semi-final. I am very happy.”Relatedlast_img read more

‘Avengers: Endgame’ tops this week’s new releases

first_imgMarvel Studios(LOS ANGELES) — Opening nationwide in theaters Friday:* Avengers: Endgame — Following the devastating events of last year’s Avengers: Infinity War, the universe is in ruins, leaving the Avengers and their remaining allies to undo the actions of Thanos — played by Josh Brolin — and restore order. The ensemble cast also features Robert Downey Jr., Chris Evans, Mark Ruffalo, Chris Hemsworth, Scarlett Johansson, Jeremy Renner, Don Cheadle, Paul Rudd, Danai Gurira and Brie Larson. Rated PG-13.Opening in limited release on Friday:* The White Crow — Ralph Fiennes directed and stars in this film inspired by the book Rudolf Nureyev: The Life, by Julie Kavanagh, which chronicles the defection of a Russian ballet dancer — played by Oleg Ivenko — to the West. Rated R.Copyright © 2019, ABC Radio. All rights reserved.last_img read more

DVC Monthly Preview – September 2018

first_imgShare This!Welcome to the September installment of our monthly Disney Vacation Club preview. This month, we discuss an extension for the Epcot member lounge and, in the Resort Spotlight, we’ll take a look at Animal Kingdom Villas Jambo House. Last month, we had news about DVC members being able to enter the Halloween party earlier than other guests (2 p.m. to be exact), and a DVC Explainer on banking, borrowing, and transferring points. You can view last month’s preview here.Booking WindowsThis month, here are some booking window dates to keep in mind. For your home resort (11-month booking window), in September, you will be able to book for dates in August 2019. For all other DVC resorts (seven-month booking window), this month you will be able to book for dates in April 2019.Saratoga Springs Resort is your best bet for last-minute availability, whether you’re using your own points or renting points. Two-bedroom and three-bedroom villas have the most availability, and on certain dates you can still find Treehouse Villa openings. (If you rent points through the affiliate link to David’s DVC rentals, TouringPlans receives a commission.) If you can manage the airfare to Hawaii, Aulani still has limited dates at DVC’s last-minute resort availability page.DVC NewsEpcot’s DVC member lounge.If you’re a fan of the member lounge at the Imagination Pavilion in Epcot’s Future World, good news: It’s returning for another year. It’s a great place to cool off during the heat of the day, with places to sit down, plug in your phone, and enjoy the complimentary snacks and drinks from Coke Freestyle machines. And for kids that need a technology fix, there are gaming stations and tablets available to use.If you blinked, you might have missed it, but a limited-time pop-up shop for DVC members opened within the Marketplace Co-op at Disney Springs. DVC announced the shop, featuring a variety of DVC merchandise and apparel, on August 13 and it closed on September 3. New patterns for Dooney & Bourke handbags and new designs for Member MagicBands were among the items on sale. If you missed it, many items from the collection are available online anytime at ShopDisney.com/DVC, as well as at select merchandise locations at Disney Vacation Club Resorts.Sabrina Soto hosts DVC’s “Behind The Magic” webcast.Disney Vacation Club is encouraging members to watch their latest webcast by offering the possibility of winning a stay at Copper Creek Villas & Cabins at Disney’s Wilderness Lodge. After watching the 24-minute “Behind the Magic” webcast, members are eligible to win a five-night stay in a one-bedroom villa. The prize includes park tickets for four and airfare. The webcast, hosted by HGTV’s Sabrina Soto, features looks at Toy Story Land at Disney’s Hollywood Studios, Pixar Pier at Disney’s California Adventure, and a preview of the Star Wars: Galaxy’s Edge lands coming to both coasts. To view the webcast and enter the contest, visit dvcbehindthemagic.com. The webcast is available until September 30.If you missed out on resort guest registration for the Moonlight Magic events at Disney’s Hollywood Studios on September 19, September 26, and October 3, you have another chance to get in on the action. Registration opens to all members at 9 a.m. Eastern time, September 13. Registration goes very quickly, so if you want to attend, plan on being online at 9 a.m. sharp. The final Moonlight Magic event of 2018 will be November 15 at Disney’s California Adventure Park. Registration opens at 11 a.m. Eastern time on October 4.Registration is open for the Disney Vacation Club Halloween Party on October 31 at Disney’s Contemporary Resort. Inspired by The Haunted Mansion attraction, this event features desserts, snacks, and lemonade; character encounters; face painting; DJ music; a selfie station; games; and a keepsake photo. The two times for the parties are from 3-5 p.m. and 7-9 p.m. Cost is $30 per person (ages 3 and up). Call Member Services at (800) 800-9800 to book.Resort SpotlightThe Animal Kingdom Villas is actually made up of two side-by-side resorts, Jambo House (which is partially DVC) and Kidani Village (which is all DVC). This month, we’ll focus on Jambo House.A view of the lobby from the fifth floor, where most of the Jambo House DVC rooms are.Jambo House is probably what most people think of when they think of Animal Kingdom Lodge, with its soaring lobby and expansive windows leading out to the savanna. The Animal Kingdom Lodge first opened in April 2001 as a conventional Disney resort. The Lodge’s fifth- and sixth-floor rooms were converted into DVC villas with Animal Kingdom Villas contracts going on sale in June 2007 at $104 per point. Kidani Village would open in 2009.Jambo House has 134 DVC units, comprising 216 maximum available rooms if you were to split the lockoffs. The value studios are 316 square feet and other studios are 365 square feet. Value one-bedrooms are 629 square feet with other 0ne-bedrooms 720 square feet. Value two-bedrooms are 945 square feet with other two-bedrooms 1,075 square feet. Three-bedroom grand villas check in at 2,349 square feet.The value units, which come at a lower point level, are some of the tougher-to-get DVC rooms due to the low inventory. Likewise, Club Level units are also low in supply and very difficult to book, even at 11 months out. Jambo House is the only DVC location at Walt Disney World that has Club Level accommodations. The rest of the units are divided by standard view and savanna view.Giraffes on the Arusha Savanna at Jambo House.The savannas, with giraffes, zebra, Ankole cattle, wildebeest, and other African animals are the big draw for the resort. Many guests refuse to stay anywhere but a savanna-view room. If you’re staying in standard-view room, you can still take advantage of the many viewing areas around the resort to do your animal watching. In the evening, you can venture down to the Uzima Savanna near the pool and find a cast member with night-vision goggles to see the animals at night.The Igbo Ijele mask in the Animal Kingdom Lodge Jambo House.Beyond the animals, you might not be aware of the museum-quality African art and artifacts on display. The resort is home to the largest collection of African art in North America. The centerpiece of their collection is the huge Igbo Ijele mask on display in the lobby. The 16-foot Ijele is created by the Igbo people of Nigeria and used at special celebrations only once every 10 to 25 years. This is the only known Ijele outside of Nigeria.Another great feature of staying at Jambo House is the excellent dining options. Jiko – The Cooking Place is their signature dining location and Boma is their buffet, both offering unique experiences featuring African dishes. The Mara is the quick service location and is where you can grab the popular zebra dome desserts outside of Boma. Victoria Falls is a beautiful lounge located on a mezzanine between the lobby and the lower restaurant level. The resort offers a free culinary tour each afternoon before dinner, where cast members will discuss the decor of Jiko and Boma in relation to their home countries and offer sample tastings.If you’re staying at Jambo House in the fall, you should be aware that the Uzima Springs pool is under refurbishment and is expected to be closed until December. Guests can still use the Samawati Springs pool at Kidani Village.All transportation from Jambo House is by bus, with Animal Kingdom being the closest park. The resort’s distance from the other Walt Disney World parks is a knock against it. There is a van service for transport between Jambo House and Kidani Village or it is a reasonable walk.Animal Kingdom Villas Jambo House may not have the prime location of the monorail resorts or the Crescent Lake resorts, but it’s absolutely unique in its theming and features. From the live animals wandering nearby to the cast members from Africa sharing stories from their countries, a stay at Jambo House is an experience onto its own that you can’t get anywhere else on property.Have you stayed at Jambo House recently, or is Animal Kingdom Villas your home resort? We’d love to hear your observations in the comments.last_img read more

5 Ways to Use Social Media to Find B2B Influencers

first_img Topics: Webinar: Twitter for Marketing and PR Originally published Feb 2, 2009 7:50:00 AM, updated February 01 2017 This post was written by Dan Zarella .  1. LinkedInProbably the most obvious way to identify influential individuals at specific organizations is by searching the trusty social network for business people, LinkedIn. A search for your target business or title on LinkedIn will show you people you may already be connected with, either directly or through your connections. This is a good place to start, since you might be able to leverage your exisiting contacts.The social media playing field is much bigger than LinkedIn, and as a recent HubSpot cartoon mentioned, LinkedIn can be a bit of a walled-garden , discouraging “weak” connections. The two other largest social arenas (Twitter and Facebook) are also ripe for this type of search.2. TwitterOne of my favorite features of Twitter Grader is the search function . You can put in a keyword and see the most influential Twitter users who’ve used that keyword, effectively a list of thought leaders in that niche. But if you’re looking to identify influencers in a business or organization don’t limit yourself to just searching for topical keywords, try brand or company names, or even titles. For instance, if you were looking for the most influential Twitterers inside of Ford, a search for Ford would quickly reveal that Scott Monty is the head of social media at the automobile giant. A similar search for HubSpot would show you those HubSpotters who are on Twitter (and there are a bunch of us).3. Facebook Facebook Grader , a newer HubSpot tool along the same lines as Twitter Grader, can be used in a similar way. Keep in mind that this tool is newer and will only return users who have used the tool to grade their Facebook accounts already, but this tool has the potential to be even more powerful, given the much larger audience on Facebook. One example that does return results already is a search for HubSpot.4. BloggersYou can also use a variety of blog search engines to search for bloggers in your target companies or roles. Good ones to start with are Technorati and Google Blog Search , but there are tons out there and they all return slightly different results, so give some of the others a try. You can also search on bookmarking sites like delicious to see which blogs have been bookmarked the most.5. Niche Social NetworksThere are a ton of smaller, niche networks where professionals in nearly every industry gather. Find the social networks for your vertical and search for your target businesses or roles there. A few examples of this type of site include Toolbox for IT , Lawyrs , Decorati , Reel-Exchange and MediaBistro .Then, Connect with Influencers  Once you’ve identified your influencers, use the tools and mechanisms provided by the social site you found them on to connect with them. Send them an invitation to join your network if you found them on LinkedIn. If they’re on Twitter, follow them and start replying to their tweets and ReTweeting their good posts (ReTweeting especially will ingratiate yourself with your targets — people love that). If they write a blog, subscribe to their feed and start commenting on their posts and linking to them from your blog (again, bloggers love getting links, so this is an especially good tactic). Generally speaking, networking and connecting for business purposes in these three ways tends to be accepted.Facebook can be more tricky, so tread with caution here. If it looks like they’re friends with a lot of people, including professional contacts that they might not be actual, social friends with, its probably not going to bother them if you send them a friend request. On the other hand if they don’t have a ton of friends, they’re likely to be using Facebook only to connect with their real-world family and friends, so chances are good that its best to not try to friend them for business purposes. Influencer Marketing Want to learn more about using Twitter for Marketing and PR? Download the free webinar for tips and tricks to drive inbound marketing using Twitter. Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more

How Many Visitors Should Your Site Get?

first_img Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Marketers and small business owners we speak with at HubSpot often ask how many visitors their site should be getting.The answer depends on several variables including size of company, industry, and the type of product or service the company is selling. To provide a general benchmark, I pulled together some aggregate data on website traffic based on company size and type.The chart below shows the median weekly unique website visitors for 1,324 HubSpot customers for the 7 days ending September 10, 2009. So, if you’re a 6-10 person B2B company and you’re getting 124 unique visitors a weekly you’re about average for similar companies.A few notes on the data: The median was used as opposed to the average since a few sites with large numbers of visitors skewed the average up in each category. Therefore, the median serves as a better benchmark for typical companies in each segment. I broke out the data by size of company based on number of employees and also by whether the site is for a B2B or B2C company. Not surprisingly, companies with more employees tend to have more website visitors. Also, B2C companies have more visitors than B2B companies regardless of size. However, it’s interesting to note that the difference in visitors between B2C and B2B sites seems to be more pronounced in larger companies:• B2C companies with over 200 employees had 203% more unique visitors than the B2B with over 200 employees.• B2C companies with 1 to 5 employees had only 67% more unique visitors than the B2B with 1 to 5 employees.Two groups of customers were filtered out of the analysis:• Customers with less than five unique visitors per week were filtered out of the analysis since those customers often have not fully launched their websites or have not installed the HubSpot tracking software.• HubSpot customers that signed up after 7/31/09 were excluded to ensure that the tracking software was fully installed and functional at the time of measurement. How to Generate Leads for Small Business Originally published Sep 22, 2009 8:15:00 AM, updated July 28 2017 Web Analyticscenter_img Topics: Learn how small businesses can level the playing field and generate leads efficiently by leveraging inbound Internet marketing strategies and tools.Download our Lead Generation for Small Business Webinar.last_img read more

Free Link-Building Directories to Jumpstart Your Search Engine Ranking

first_img Link Building Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Editor’s Note: The contents of this articles are out of date. It remains live for posterity (hah, remember when people used link building directories?), but the advice is no longer current with Google’s recommendations. If you’d like to stay up to date with the latest SEO trends, I recommend checking out this article.Links are the top metric by which search engines determine who you are and what you are about, and ultimately how you are ranked in search results.  In other words, links are your website’s life line. A great way to jumpstart your link-building efforts to get that online vote of trust is to submit your business to directories, which is a great way to get your small business website on the map.Wondering how to get more inbound linksto your website, and where to start? Here’s a list of top link-building directories, which are all FREE resources to help you get started.Access 4 Essential Link-Building TipsLocal Directories:Loopt.comLocaleze.comBiglocal.comOpenlist.comOutside.inBOTW.org/top/Regional/United_StatesSuperpages.comSearch Engine Local Business Listings:Yahoo.com, Google.com and Bing.com LocalGetlisted.org (to double check if you’ve been listed)Blog Directories:DoFollowBlogs.comPlaceBlogger.comBloglines.comBlogsearch.Google.comTechnorati.comBlogged.comBlogCatalog.comBlogmarks.netMyBlogLog.comZimbio.comReview and Rating Directories:Yelp.comRateitall.comInsiderPages.comDirectories not only help you get more inbound links but also bring in more qualified traffic and generate leads. As you add your business to directories, be sure to use very specific categories including location, industry-specific niches and anything else that makes you unique. Whether you are locally focused or have branches throughout the country, you should be listed where people are looking for you. Inbound links pointing to your site from other trusted sources on the Web are like people raising their hand to Google and saying, “You should pay attention to this one!”Photo Credit: Jurek Durczak Topics: Originally published Feb 11, 2010 2:30:00 PM, updated September 07 2017last_img read more

How to Write a Whitepaper That Will Capture Leads

first_img Topics: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Content Types Originally published Sep 1, 2010 8:00:00 AM, updated August 26 2017 The following is a guest post by John McTigue, Executive Vice President and Co-Owner of Kuno Creative . Kuno Creative is a Certified HubSpot Partner Agency based in Avon, OH that specializes in building brands and capturing sales leads.Download our free marketing tool that helps you generate more leads and learn about website visitors.ScopeWhitepapers are usually in-depth reports on a specific topic, like a research paper intended for publication on the Web. Typically at least 10 pages in length with illustrations, charts and references, the average whitepaper is not designed for casual browsing and usually requires several readings to glean the full extent of its information. Readers expect a high degree of expertise backed by solid research that is fully documented by references. It can take weeks or even months to write and polish a good whitepaper.StyleWhitepapers are usually serious in tone and professional in appearance. You can expect your readers to include people who are considering purchasing your products or services, so you want to make sure your whitepapers are written well, edited well and formatted to represent your brand on the same level as your brochures and website. It’s a good idea to enlist the services of a graphic designer to layout your pages, images, fonts and colors for best results. Have at least two experienced writers review your document for grammar, spelling and accuracy. Make sure your management team has reviewed it to avoid possible problems with content or strategy.IntentBlogs are intended for reaching out to the general public, to update them on your ideas and strategies. More often than not, blogs are opinion-based. Usually blogs are informal and often playful. Whitepapers are for capturing leads – it’s all about business. You are providing something truly valuable for your target audience. Good information backed by well-documented research is worth its weight in gold. When someone signs up for your whitepaper on your landing page they are connecting with you and allowing you to connect with them further, i.e. move them further down the sales funnel. They will gladly do this if your whitepaper provides useful information and insight they can’t get elsewhere.So what constitutes a great lead-generating whitepaper? Find a topic that feeds a need . You must know your target market, what do they want to know and what’s already out there? You can explore topics in social media and community sites that generate a lot of comments. If you have expertise in one of those topics, get to work. Put your heart into it . Don’t just patch together a bunch of other peoples’ work. Analyze the data and add value by evaluating options and presenting them to your readers in an easy to understand way. Make it substantial . Cover the ground. Make an outline first, and organize it well into chapters or sections. It’s a good idea to make each section a “bite-sized” chunk, maybe one page with charts or graphics that covers a certain point. Make it authoritative . Do your homework and make sure you mention previous authoritative work on the subject. Your mission isn’t to be the only expert in the field – it’s to be the latest expert with the freshest insights. Create a great landing page . Include a summary and topics to let people know what the whitepaper’s about. Tell them why it’s important to them, and with time and exposure, include some snippets from comments and reviews. Here are some examples of whitepapers on inbound marketing: Inbound Marketing Blueprint for the C-Suite (Kuno Creative) Inbound Marketing Gameplan (PR2020) The 7 Universal Laws Of Pull Marketing (PullnotPush) Internet Marketing Whitepapers (HubSpot) Tell us about some great whitepapers you have downloaded and why you liked them.last_img read more

4 Tips to Increase eCommerce Holiday Sales

first_img Topics: Originally published Sep 20, 2010 11:00:00 AM, updated February 01 2017 Holiday Marketing Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack The time for eCommerce holiday shopping is quickly approaching, and if you are not already developing your plan to maximize your return on the spike of online sales, you need to start now!!  According to a report provided from comScore , the 2009 eCo mmerce Holiday S pending reached $27 billion.   This year will be no different — and I am willing to bet that this number will rise even higher.  Are you prepared to take advantage? Be   Prepared for the Online Holiday Rush 1.  Write blog posts that are optimized for the long-tail of “holiday” centric keywords.  For example, if you sell shoes, you could write blog posts around the subject of holiday specials for your products.   “5 Reasons Ugg Boots and Slippers Will Dominate Holiday Gifts”    “3 Great Tennis Shoes for a Boy’s Christmas Present”   “Christmas Basketball Shoe Sales Will Be A Slamdunk in 2010” Writing content that includes your products and the holiday terms (Christmas, holiday presents, holiday gifts, Christmas ideas, boy holiday gifts, girl Christmas gifts, ect.) will help your website rank better for these longer-tail niche keywords.  Make sure that you have strong call-to-action buttons on each of your blog posts that link to landing pages explaining holiday promotions for specific products or product categories.   2.  Develop Promotional Landing Pages that are designed to target Holiday traffic.  Entice your visitors to buy from you by giving them time-sensitive pricing incentives that are only available during the holidays.  Showcase your top performing products on holiday themed landing page with great offers.  “20% off when purchasing $50 or more before X date.”  “Free t-shirt included when you purchase before X date.” Maybe your visitors are interested in your products, but not committed to purchasing immediately. Help convert these visitors to customers by giving them incentive to sign up for exclusive promotional offers.  “Sign up for exclusive holiday deals only available for existing or new subscribers.  This Special will expire on X Date.  Sign up now to secure your discount!”    3.  Send Holiday marketing emails and use lead nurturing.  Increase your holiday revenue by nurturing your visitors that haven’t committed to a purchase and rewarding your existing customers with exclusive offers.   Existing customers have already purchased from you and like your products — reward and entice them to buy more for their friends and family!  Send an email reminding your existing customers that the holidays are quickly approaching, and that you are offering them an exclusive, limited time offer.   Give a coupon code with a reminder that this code will expire by “X” date.  Make sure that this email includes links back to either your blog posts about your most popular seasonal items or landing pages designed to show additional value for shopping early.   Additionally, you should use lead nurturing emails to leverage the holiday season in your favor by placing new leads into campaigns designed entice earlier purchases.  Remembering to segment your lead nurturing campaigns is an important step.  If a visitor comes to your website and is interested in getting a special holiday deal on jackets, make sure that you send them emails designed to sell jackets, not shoes!   4.  Monitor and promote your brand and products in social media with holiday keywords.  Monitoring and promoting your most popular products is essential for eCommerce stores in 2010.  Tracking holiday centric keywords is an advanced skill that can help you sell more.  Instead of just tracking the keyword “Ugg boots” track “Ugg boots christmas” and “Ugg boats holiday present.”  Tracking these terms in Twitter will allow you to see tweets that say, “All I want for Christmas are Ugg Boots!” and “Are Ugg boots for my daughter for a good holiday present?”  You could then engage these tweeters to let them know about your new article “5 Reasons Ugg Boots and Slippers Will Dominate Holiday Gifts”.  Or you could send them links to a landing page that offers 20% Off Ugg Boots when signing up for promotional discount emails. Utilizing these inbound marketing tactics will ensure that your eCommerce site is prepared for the holiday rush.  Have you seen your favorite stores already using some of these tactics mentioned?  Do you have other suggestions?  I would love to hear your feedback! Photo curtesy of Luiz A. Villa last_img read more