Two Plugins to Track Changes on a WordPress Site

first_imgMy client sent me an email message, saying something wasn’t working correctly on their website. They made some changes, but now the site was acting “wonky.” Their words, not mine. I asked, if they installed any new plugins, modified settings for installed plugins, or if they deleted anything. “I’m not sure what happened,”, my client replied. “I don’t remember what I did. Can you fix it?”If this has happened to you, it can be like a treasure hunt trying to discover what the user changed in WordPress. Without some clues, where do you begin? You want to find out if the user:Changed the themeDeleted the themeMoved a widgetGave access to a new administrative userChanged a menuAnd many more itemsTracking down what users, especially users with administrative access, have changed on a WordPress site can be a challenge without a map. Thankfully, there are a couple plugins that provide you a map that can make your treasure hunt a lot easier.The ARYO Activity Log plugin allows you to quickly find out from your Dashboard what changes have been made to the site, and by whom. The plugin tracks who has created, updated, or deleted posts, pages, custom post types, tags, categories, taxonomies, comments and media. Find out which users have logged in, logged out, and whether the user’s login failed. What I found helpful was discovering if a widget was added or deleted (the source of my client’s issue), or if the widget order was changed.ARYO Activity Log is easy to install, with minimal configuration. It adds another administrative menu choice to your Dashboard, near the top of the menu. There are only two tabs in the settings options. You can set the maximum number of days to keep updates (no more than 30 days is recommended). And by setting up custom notifications, you can be emailed when certain events take place.Stream, which was released late last year, offers similar tracking features and functionality, though with more customization options than ARYO Activity Log. Once its installed, you’ll find a new “Stream” menu choice near the top of the administrative menu where you can track changes made to the site’s pages, posts, media, tags, categories, and comments. In Stream Records, you can filter logged actions by connector, context, action and IP address, making it simple to track down changes. Stream Settings offer you more configuration options, allowing you to restrict who has access to the activity log by role or by user name. Using their Developer API, you can create your own custom connectors. According to their description, Stream won’t pollute your default posts table with records or slow down content querying on your site.Both plugins are free. Note that email notifications in Stream are only available through their premium extensions.Do you think you’ll use ARYO Activity Log or Stream for tracking? Or are you using something else to track changes on your WordPress sites? Share your thoughts in the comments. Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)Click to print (Opens in new window)Like this:Like Loading…RelatedShare Your Favorite Plugin: Simple HistoryActivity monitoring plugins are essential for troubleshooting a site when something isn’t working correctly. Without a log of what changed on a website, you can feel like you’re on a treasure hunt with no clues. I’ve written about WordPress plugins to track changes in the past and how they can…In “WordPress”Common Plugins I Install on WordPress SitesI’ve chatted with WordPress designers and developers about the standard plugins they install on WordPress sites. You know, the common plugins you install to set up a default WordPress site. After hearing from several friends and colleagues, and sharing my default setup in online forums and chats, I thought it…In “WordPress”Share Your Favorite Plugin: File ManagerWhen you don’t have the FTP credentials or web host credentials for a site, the File Manager plugin allows you to edit, download, delete files in WordPress. Use with caution, it’s a powerful plugin.In “WordPress”last_img read more

Auburndale girls basketball dominates Northland Lutheran

first_imgBy Paul LeckerSports ReporterAUBURNDALE — Paiton Richardson had 23 points and nine rebounds, and the Auburndale girls basketball team pounded Northland Lutheran 59-14 in a Marawood Conference South Division matchup Thursday night at Auburndale High School.Auburndale cruised out to a 21-5 lead after the first quarter and went up 45-10 by halftime in a dominating performance.Taylor Gotz added 13 points and seven rebounds, and Shannon Yahnke had 11 points for the Apaches. Auburndale improves to 15-4 overall and finishes its Marawood South season with a 9-3 record. Northland Lutheran is now 7-13 and ends up 2-10 in the conference.Auburndale hosts Athens in a nonconference game Tuesday and will play in the Marawood Conference third-place crossover game on Feb. 20 against an opponent yet to be determined.(Hub City Times Sports Reporter Paul Lecker is also the publisher of MarshfieldAreaSports.com.)Apaches 59, Wildcats 14Northland Lutheran 5 5 2 2 – 14Auburndale 21 24 9 5 – 59NORTHLAND LUTHERAN (14): Beka Edelberg 0-5 2-4 2, Ashley Colby 0-4 0-0 0, Hannah Kloehn 2-6 2-6 7, Mesa Haag 0-1 0-0 0, Taylor Fenske 1-4 0-0 3, Sidney Moore 0-2 0-0 0, Halley Engelbrecht 0-6 0-0 0, Erin Gast 0-1 0-0 0, Melissa Neumann 0-2 2-2 2. FG: 3-31. FT: 6-12. 3-pointers: 2-10 (Kloehn 1-1, Fenske 1-4, Neumann 0-1, Engelbrecht 0-1, Edelberg 0-1, Colby 0-2). Rebounds: 14 (Neumann 6). Record: 7-13, 2-10 Marawood Conference South Division.AUBURNDALE (59): Rachel Gronemeyer 0-1 0-1 0, Cassie Mitchell 0-3 0-0 0, Ashley Peplinski 0-2 1-2 1, Allison Linzmeier 3-4 0-0 6, Cheyenne Karl 0-1 0-0 0, Jenna Peplinski 0-2 2-4 2, Sylviann Momont 1-7 1-2 3, Paiton Richardson 9-15 5-6 23, Shannon Yahnke 4-7 3-4 11, Taylor Gotz 4-14 5-6 13. FG: 21-55. FT: 17-25. 3-pointers: 0-1 (A. Peplinski 0-1). Rebounds: 34 (Richardson 9). Assists: 13 (Momont 3). Record: 15-4, 9-3 Marawood Conference South Division.last_img read more

SA to host 2013 MTB World Champs

first_imgWould you like to use this article in your publication or on your website? See: Using SAinfo material South African mountain biking fans are in for a treat. Pietermaritzburg has been awarded the opening round of the 2012 UCI Mountain Bike World Cup and the 2013 UCI Mountain Bike World Championships. The announcement was made on Friday after a meeting of the Union Cycliste Internationale (UCI) Management Committee, and comes on the back of the successful hosting of the opening round of the 2011 UCI Mountain Bike World Cup. The report, based on feedback from, among others, technical delegates and riders, was overwhelmingly positive and reflected favourably on the strides made since South Africa first hosted a UCI MTB World Cup event two years ago. There will also be another addition, starting with next year’s 2012 UCI MTB World Cup, which will comprise 10 events in nine countries on three continents, with seven rounds for each of the traditional disciplines: a cross-country eliminator, in which several rounds will go towards a final ranking, will be run over a 2 000 metre short course and add to the action. Those eight days are divided into two: 21 to 25 August and 29 Aug to 1 September. They include trials, which have not yet been held in Pietermaritzburg. The other events are cross country, downhill and four-cross. “The terrain of the region also lends itself to cycling activities,” he added. PerspectivePutting the 2013 event into perspective, Lenferna explained: “The World Champs are about three to four times bigger than the World Cup and take place over eight days.” A report by the UCI on South Africa’s 2011 World Cup event concluded: “In all aspects, the event improved a lot after a first experience in 2009.” Overwhelmingly positive 21 June 2011 “The 2012 World Cup is going to be bigger and will be important as a preparatory event for the 2013 World Championships,” Lenferna said. “Cyclists who haven’t been to Pietermaritzburg before will need to visit in 2012 because it will be their only chance to see the course before the 2013 World Champs.” Rising stars, like Andrew Neethling, who finished tenth in the downhill in the World Cup in Pietermaritzburg this year, bode well for the future of mountain biking in South Africa. Stander is also among the world’s elite, having won on the World Cup circuit, and is a former under-23 world champion as well as this year’s Absa Cape Epic winner alongside Swiss legend Christoph Sauser. HotspotWhy has Pietermaritzburg become such a hotspot for cycling in South Africa, hosting UCI-endorsed mountain biking, BMX and road cycling events in recent years? Lenferna says it’s simple – the KwaZulu-Natal government and the city have put themselves fully behind the events. “They went the events,” he said. Of course, the fact that Minnaar remains one of the world’s elite downhill riders is a huge positive, so too is the fact that the country’s leading cross-country rider, Burry Stander, hails from Port Shepstone on the KwaZulu-Natal coast. ‘Incredibly good advice’“Greg’s always been a strong supporter [of Pietermaritzburg],” he said, “but, more than that, he’s been a point of contact, offering incredibly good advice and ideas of what would work from his experiences at events overseas.” Event organiser Alec Lenferna is the man who was behind the first two World Cup events and will be the man behind the forthcoming competitions in 2012 and 2013. Improvement can be expected every time an event is hosted, he told SAinfo. The fact that Pietermaritzburg has a three-time World Cup overall winner and former World Championship winner in Greg Minnaar has also played a big role in drawing support from local MTB enthusiasts for the UCI MTB World Cup events but, Lenferna let on, Minnaar has done more than be a star for South African mountain bike fans to rally around.last_img read more

JOBS Act to Change Startup Funding Landscape

first_imgWhy Tech Companies Need Simpler Terms of Servic… Top Reasons to Go With Managed WordPress Hosting A Web Developer’s New Best Friend is the AI Wai… Number of U.S. IPOs by year, 1980-2011, with pre-IPO last 12-month sales less than (small firms) or greater than (large firms) $50 million (2009 purchasing power). [Credit: Prof. Jay Ritter, for testimony before the Senate Banking Committee]The fact that a great deal of the content produced by tech news sites concerns startup companies might make an observer from another planet think America is a veritable nursery for brilliant business ideas. The real truth is, since the “Internet bubble” burst in 2001, initial public offerings have not resumed the vitality levels of the late 1980s, let alone the boom years of the ’90s.This week, President Obama is scheduled to sign into law a bill that eases the Sarbanes-Oxley (SOX) auditing and reporting requirements on new companies looking to go public, as well as effectively legalizing the principle of crowdfunding – pooling the resources of micro-investors to make small batches of seed capital available to early-stage startups. It’s a move that’s not without controversy, and not even the people who are happy with it are completely happy with it. But it could affect one thing right away: the level of buzz and information surrounding young IPOs, which no longer have to keep mum.Make Way for the On-RampThe most important belt that the Jumpstart Our Business Startups Act loosens concerns the amount of capital a new company may raise through the sale of securities in a 12-month period. Previously $5 million, the securities sales cap will be raised to $50 million. That cap will now specifically apply to a broader group of small companies: those with annual gross revenues of $1 billion or less (adjusted for inflation), within a five-year interval from the sale of its first security.We’d better get used to the new phrase, emerging growth companies (EGCs). It’s the term proposed by the National Venture Capital Association (NVCA) in a proposal last October (PDF available here), and this week it will be codified into law. It refers to this specific, new group of young, low-revenue companies for whom some of the SOX reporting regulations will no longer apply.The NVCA recommended the five-year period as part of what it called the “IPO on-ramp.” As the proposal read, “We recommend that companies with total annual gross revenue of less than $1 billion at IPO registration and that are not recognized by the SEC as ‘well-known seasoned issuers’ be given up to five years from the date of their IPOs to scale up to compliance. Doing so would reduce costs for companies while still adhering to the first principle of investor protection.”In testimony before the Senate Banking Committee last December, Kate Mitchell, former head of the NVCA and currently Managing Director at Scale Venture Partners, stated that EGCs were overdue for relief. Her case was that the reporting requirements applicable to public companies like Exxon and Apple were strangling small companies, making them less attractive to investors.“As someone who has spent the last 15 years seeking out, evaluating, investing in, and helping to build promising young companies, I cannot overemphasize the value of a robust and accessible IPO market,” stated Mitchell. “In our survey of emerging growth company CEOs, 86% of respondents listed accounting and compliance costs as a major concern of going public… Over 85% of CEOs said that going public was not as attractive of an option as it was in 1995. Given these concerns, for CEOs of successful companies deciding between pursuing an IPO or positioning themselves for an acquisition, the scaled disclosure and cost flexibility provided by the bill could help make an IPO the more attractive option.”Because EGCs were under the same burdens to remain quiet as the larger, established ones, Mitchell and NVCA argued, they couldn’t generate enough buzz. You read that right: Not a lot of people are that interested in startups.This argument raised objections from Prof. Jay Ritter of the University of Florida’s prestigious Warrington College of Business Administration. In testimony before the same Banking Committee last month (PDF available here), Prof. Ritter alluded to what appeared, at least to him, to be a plethora of news sources emerging in just the past few years devoted in large part to emerging tech startups – perhaps you’ve read a few yourself. Citing data from a study he conducted in conjunction with two Hong Kong universities last month entitled “Where Have All the IPOs Gone?”, Ritter acknowledged that the reporting requirements were a burden for EGCs, but argued it wasn’t enough of a burden to keep the tech bubble of the ’90s deflated throughout the 21st century.“I agree with the conventional wisdom that these factors have discouraged small companies from going public, but I believe that only a small part of the drop in small company IPO volume can be explained by these factors,” stated Prof. Ritter. “Instead, I think that the more fundamental problem is the declining profitability of small firms. In many industries, over time it has become more important for a firm to be big if it is to be profitable. Emerging growth companies are responding to this change in the merits of being a small, stand-alone firm by merging in order to grow big fast, rather than remaining as an independent firm and depending on organic (internal) growth.”The hole in the NVCA’s data, the professor alleges, comes from a factor that perhaps would be obvious if anyone bothered to read those non-existent venture sites: mergers and acquisitions. In short, small companies aren’t entering the IPO state because they had no desire to be independent in the first place. The earnings, the UF team believe their data indicates, come from being part of someone else’s desire to scale up.States the Florida/Hong Kong study, “Our explanation is that earnings are higher as part of a larger organization that can realize economies of scope and economies of scale, and this regularity is the main reason why many small firms are choosing not to remain independent, but instead merging as a way of getting big fast. If our explanation is correct, regulatory reforms aimed at restoring the IPO ecosystem will have only a modest ability to affect IPO volume.” Two’s Company, 2,000’s a CrowdThe crowdfunding business is already well under way, as evidenced by the existence of online marketplaces such as Appbackr.com. The business itself was technically illegal, although its practitioners were never prosecuted. Once the JOBS Act is signed, new statutes will effectively legalize the practice, while limiting the sale of all crowdfunding transactions with a particular business to $1 million per year.While The Economist hailed the passage of the bill as a whole, it cast a skeptical eye on simply enabling crowdfunding sources to exist without firmer regulations. “Crowdfunding is an efficient way for entrepreneurs to raise seed capital,” the editors wrote. “But it is also a good way for hucksters to fleece suckers.”The magazine’s comments play into the now-legendary testimony last November of Columbia Law School Professor John Coffee, who dubbed the crowdfunding bill that was later incorporated into the JOBS Act “The Boiler Room Legalization Act of 2011.” Coffee took issue with an aspect of that bill – which will indeed be signed into law – that increases the minimum shareholder number threshold for SOX reporting restrictions from 500 to 2,000. “There is no need for such an open-ended exemption, largely benefitting larger firms,” he told Congress, “or for such a dramatic retreat from the principle of transparency that has long governed our securities markets in order to spur job creation at smaller firms.”But in her arguments for the JOBS Act, the NVCA’s Mitchell stated that rolling back these requirements could save EGCs as much as $2 million each per year, suggesting that startup firms may have owed more in reporting costs than it was ever possible for them to raise through crowdfunding alone.Stock image by Shutterstock. scott fulton Related Posts 8 Best WordPress Hosting Solutions on the Market Tags:#start#startups last_img read more

German globetrotter starts hand-made adventure vehicles workshop in Maharashtra

first_imgMan and the machine: Guido Bothe with the HammerWhat does the Hindi word “chinkara” have in common with German’s “schnell”? Everything, to 47-year-old German expatriate Guido Bothe.Resident of Alibag and the mastermind of Chinkara Motors, run in partnership with wife Shama, Bothe produces hand-made adventure vehicles. His most famous is,Man and the machine: Guido Bothe with the HammerWhat does the Hindi word “chinkara” have in common with German’s “schnell”? Everything, to 47-year-old German expatriate Guido Bothe.Resident of Alibag and the mastermind of Chinkara Motors, run in partnership with wife Shama, Bothe produces hand-made adventure vehicles. His most famous is modelled after the smallest Asiatic gazelle, “sleek, graceful, nimble and very quick”.The Chinkara 1.8 S Roadster – the S stands for schnell, or “fast” in German – made its debut at the Mumbai Auto Show 2003, receiving much acclaim as India’s first indigenous sports car. The vehicle comes customised and takes three-and-a-half months to complete.Bothe’s most recent creation is the Hammer, which made its first appearance at Delhi’s DefExpo ’06 in February. The vehicle looks like a 1960s Corvette Stingray, with a machine-gun mount on the back and armoured in hand-fitted layers of Kevlar and ceramic. It weighs 1,100 kg and is equipped with a 130 hp engine.Bothe predicts that the Hammer has a “huge” potential market among border patrols, special task forces, forest departments and antipoaching squads. “Like a hammer, you get in, hit your target fast, then get out fast,” he explains.It is not a high turnover business. Bothe and his 11-man team of welders, moulders, mechanics and fitters have custom-built 11 of the Chinkara Roadsters since 2003; it will take at least 50 of them to be sold for the company to even break even on its investment.Each Chinkara Roadster costs between Rs 6 lakh and Rs 7 lakh and Bothe admits his consumer base isn’t large. But he isn’t worried. “Success in numbers is minuscule,” he says, insisting that Chinkara is in business for the long haul to “look at the fun-factor of vehicles”, especially since a growing number of people consider cars as “not just a means of transport”.advertisementShama handles the administrative responsibilities-besides, being an Indian she technically owns the company- while Bothe attends to the workshop, re-engineering and finishing auto parts into the works of his imagination. Since the company’s inception, Chinkara has expanded its product line to include all terrain vehicles (ATVs) and speedboats.In his youth, Bothe had travelled the world, experimenting with extreme sports and at 36, he took a holiday in Maharashtra where he met Shama while sailing with her cousin. “When I went back (to Germany), it was like being in the wrong movie,” he says.”People were white and grey. I had such a good time in India, I decided to move here and stay with the good times.”last_img read more

IPL 2012 Live: KKR vs RCB cricket scores and commentary

first_imgIt has been a thoroughly deserving win for the Knight Riders at the Eden Gardens in Kolkata. Score | PhotosKKR were menacing with the bat, clobbered the Royal Challengers to all corners. They were led by Gambhir who scored a brilliant 93. Kohli, Dilshan and AB de Villiers failed with the bat and 191 looked taller than Mount Everest. Gayle gave some entertainment to the packed crowd towards the end, he now holds the Orange Cap. Kolkata move to the 2nd spot in the points table with 11 points. Stay tuned for the presentation.IPL 2012: KKR vs RCB Live: KKR win by 47 runsMan of the Match: Gautam GambhirChris Gayle: We are disappointed. 191 was tough and we didn’t start well. We have a long way to go, hopefully we shall pick ourselves up. The new ball was coming onto the bat nicely but in the middle overs the ball was stopping and coming. Their spinners were brilliant. I wanted to hit Billy (says jokingly), no offence but glad it didn’t hit the umpire. We have two home games now, hopefully we can win both.KKR 190/4 in 20 overs beat RCB 143/6 in 20 overs (Gayle 86)11:26 pm | 19.6 overs: Shukla to Vinay Kumar, no run, that completes a big win! Good slower bouncer, Vinay Kumar drops his wrists and lets it go, Kolkata win by 47 runs! And it’s all over for RCB and they go down by a massive 47-run margin.11:25 pm | 19.5 overs: WICKET! Lone wager Gayle departs and that’s the end for RCB…just one ball left. Shukla to Gayle, out Caught by Brendon McCullum!! That’s the end of Gayle, he was the lone warrior for the Royal Challengers, sucker ball from Shukla, Gayle went after it, gets an outside edge, McCullum dives to his left and takes a good catch. Gayle c Brendon McCullum b Shukla 86(58) [4s-7 6s-6] (RCB 143/6 in 19.5 overs)advertisement11:20 pm | 19 overs: Good over there for RCB. 23 runs off that over.18.6 overs: Bhatia to Gayle, SIX, poor bowling again! Full toss outside the off stump, Gayle smacks it over long off, sheer power from Gayle, moves into the eighties, monstrous hitting this, Gayle has scored 332 runs now, he is the holder of the Orange Cap now 18.5 overs: Bhatia to Gayle, SIX, MASSIVE! Gayle clears his front leg and swings through the line, the ball goes miles up in the air and clears long on with ease, don’t tell me he is eyeing for a hundred! 18.4 overs: Bhatia to Gayle, FOUR, low full toss, Gayle leans and drives it to sweeper cover, in the gap and he collects a boundary 18.3 overs: Bhatia to Gayle, SIX, is that the biggest one handed six ever? My word! It was a short ball, Gayle goes full monty, the bottom hand came off the bat as he heaved it over deep mid wicket, lands 15-20 rows behind in the stands, top shot! Daniel Vettori, left handed bat, comes to the crease 11:15 pm | 17.2 overs: Narine to Agarwal, out Bowled!! Castled! This little man has certainly been a terrific find for Kolkata. Superb delivery that, off cutter, Agarwal was looking to whip it across, but Narine bowled it a lot quicker, cleaned up. A well deserved wicket that, he has been superb today with the ball. Agarwal b Narine 10(13) [4s-1] (RCB 112/5 in 17.2 overs) Mayank Agarwal, right handed bat, comes to the crease 10:50 pm | 12.5 overs: WICKET! Now what an over that. After being hit for two big sixes by both batsmen, Bhatia gets rid of Tiwary. Bhatia to Saurabh Tiwary, out Caught by Gambhir!! Ok, the six was just a flash in the pan. Saurabh Tiwary looks to go over long off again, gets a thick outside edge as the ball turns away, the fielder at backward point goes backwards and takes a shoulder height catch. FYI, 1.6 million dollars was what the Royal Challengers paid for Saurabh Tiwary. Saurabh Tiwary c Gambhir b Bhatia 19(22) [4s-1 6s-1] (RCB 77/4 in 12.5 overs)12.4 Bhatia to Saurabh Tiwary, SIX, Saurabh Tiwary joins the party, it was overpitched, Saurabh Tiwary lofts it handsomely over long off, for a moment it looked like he might get holed out, but he’s hit that cleanly 12.3 Bhatia to Gayle, 1 run, width on offer, Gayle slaps it to sweeper cover 12.2 Bhatia to Gayle, SIX, Gayle breaks loose! Short ball, stand and deliver stuff from Gayle, goes back and muscles it over the long on boundary, even the cameraman missed it, proper hit, long on was just a spectatorAyaz Memon tweets: law of averages caught up with de Villiers…can Gayle defy it?advertisement10:30 pm | 7.3 overs: Kallis to Saurabh Tiwary, leg byes, 2 runs, loud appeal for LBW, not given! That one pitched outside leg and jagged across, trapped on the pad, the ball goes towards third man as Kallis continues to appeal, they take two runs.Saurabh Tiwary, left handed bat, comes to the crease10:22 pm | 5.3 overs: WICKET! De Villiers falls and RCB in deep trouble. Kallis to de Villiers, out Caught by Shukla!! The crowd erupt and Kolkata are all over Bangalore here. Not the shot you would expect from someone like de Villiers. First ball he faces, goes for a pull as Kallis bangs it hard, gets a top edge and the ball goes high up in the air, Shukla has got his judgement right this time around, settles right under it and takes it close to his chest, Kallis is having a great outing today. de Villiers c Shukla b Kallis 0(1) (RCB 34/3 in 5.3 overs)AB de Villiers, right handed bat, comes to the crease 10:20 pm | 5.2 oves: WICKET! Kohli goes down. Kallis to Virat Kohli, out Lbw!! Virat Kohli wasn’t looking too comfortable out there, the ball jags back in and traps Virat Kohli on the pad as he was looking to whip it across, he bent down suggesting that the ball stayed a tad low, that was convincing enough for the umpire to lift the finger, he was struck just above the knee roll. Virat Kohli lbw b Kallis 18(19) [4s-3] (RCB 34/2 in 5.2 overs)Shane Warne tweets on Yuvraj: Hey buddy how are you? What’s your thoughts on the IPL? Missing your big 6’s for sure!!!! What team do you fancy? Royals?Ayaz Memon tweets: kkr have thrown the gauntlet at RCB. Response of in form Gayle, de Villiers coukd make for a heady contestLalit Modi tweets: That drop might cost you big time kkr!!Brett Lee, right-arm fast, comes into the attack 10:05 pm | 0.6 overs: WICKET! Early dismissal and KKR’s on top already. Yusuf Pathan to Dilshan, out Caught by Bhatia!! Yusuf Pathan is over the moon, it is as if he has won the World Cup for his team. Well, to be fair to him, that’s a big wicket. Dilshan has been in good form, came down the wicket looking to go over the top, the face of the bat turned as he played at it, didn’t get enough power, mid off back pedals and takes it with fingers pointing up, big blow first up for the Challengers. Dilshan c Bhatia b Yusuf Pathan 1(3) (RCB 2/1 in 0.6 overs)10:00 pm | Dilshan and Gayle are at the crease. Dilshan is on strike. Yusuf Pathan will open the attackROYAL CHALLENGERS BANGALORE: Target 191 in 20 overs KOLKATA KNIGHT RIDERS: 190/4 in 20 overs (Gambhir 93, McCullum 43, Kallis 41)Gambhir’s 93 came off just 51 balls and was puntuated with 9 fours and 5 sixes.9:40 pm | 19.6 overs: WICKET! Vinay Kumar to Yusuf Pathan, out Caught by Dilshan!! High full toss by Vinay, just below the waists though, Yusuf Pathan mistimes a shovel towards mid-wicket and finds Dilshan in the deep. Two wickets for Vinay in the final over but KKR end up with a massive 190 on the board. Yusuf Pathan c Dilshan b Vinay Kumar 7(4) [6s-1] And KKR post a massive 190/4 against RCB. It will be tought for RCB despite the presence of RCBadvertisementManoj Tiwary, right handed bat, comes to the crease 9:35 pm | 19.2 overs: WICKET! With Gambhir gone, Kallis too falls, but KKR are in complete control here. Vinay Kumar to Kallis, out Caught by Harshal Patel!! Good catch from Harshal. This was a low full toss on the middle, Kallis gets across his stumps as he looks to paddle, does not get enough bat on that, Patel runs back from short fine and completes a fine catch. Kallis c Harshal Patel b Vinay Kumar 41(27) [4s-1 6s-3] (KKR 182/3 in 19.2 overs)Yusuf Pathan, right handed bat, comes to the crease 9:30 pm | 18.4 overs: WICKET! And captain Gambhir falls agonisingly short of his ton. Zaheer to Gambhir, out Caught by Appanna!! Wonderful innings from Gambhir comes to an end. This was full and outside off, Gambhir looks to go inside out over cover and ends up hitting it straight to Appanna at long off, the end of a majestic innings, his best in the IPL. Gambhir c Appanna b Zaheer 93(51) [4s-9 6s-5] (KKR 175/2 in 18.4 overs)9:17 pm | 16 overs: Kolkata are 144/1 at the stage with skipper Gautam Gambhir batting on 82 and Jacques Kallis on 16. The current run rate is 9 runs an over – solid.9:00 pm | 12.4 overs: Dilshan to Gambhir, FOUR, another life for Gambhir , this was tossed up outside off, Gambhir looks to play the slog swipe, top-edges it wide of Vinay at long on. He dives but can’t get to the ball, bounces away past the ropes8:55 pm | 11.2 overs: FIFTY up for Gambhir. Appanna to Gambhir, 2 runs, FIFTY for Gambhir, dabs a well flighted delivery to the left of Kohli at mid-wicket. He lets rip a wild throw back at AB, a better throw would have had Kallis struggling, instead they get an overthrowJacques Kallis, right handed bat, comes to the crease 8:50 pm | 10.3 overs: WICKET! Finally a wicket for RCB. And it’s skipper Vettori who does the job. Vettori to Brendon McCullum, out Bowled!! Vettori finally has a say over his countryman. This was short and skidded on quickly, Brendon McCullum was making room outside leg as he looked to cut, misses it completely and has his stumps castled. Ends a super partnership. Brendon McCullum b Vettori 43(37) [4s-8] (RCB 95/1 in 10.3 overs)8:24 pm | 5 overs: Kolkata are 20/0 at the stage with skipper Gautam Gambhir (27) and Brendon McCullum (10) in the middle. The CRR is a good 8 an over.8:05 pm | 0.6 over: Zaheer to Gambhir, FOUR, Zaheer shortens his length outside off, Gambhir stays back and cuts it hard behind point for a boundary, top shot that from Gambhir. KKR 11/0 post the first over. Great start for them at home.8:00 pm | Brendon McCullum and Gambhir are at the crease. Brendon McCullum is on strike. Zaheer will open the attackTeams Kolkata Knight Riders (Playing XI): Brendon McCullum(w), Gautam Gambhir(c), Jacques Kallis, Manoj Tiwary, Yusuf Pathan, Debabrata Das, Rajat Bhatia, Laxmi Shukla, Sunil Narine, Brett Lee, Iqbal Abdulla Royal Challengers Bangalore (Playing XI): Tillakaratne Dilshan, Chris Gayle, Virat Kohli, AB de Villiers(w), Saurabh Tiwary, Mayank Agarwal, Daniel Vettori(c), Zaheer Khan, Vinay Kumar, Harshal Patel, KP Appanna7:40 pm | Toss – Kolkata Knight Riders win toss and elect to batlast_img read more

Facebook Places Launches, Allows Businesses to “Check In”

first_img and other location-based social networks, but also to Google and Yelp. The social network has announced the launch of a major new feature: Facebook Places.  We have Facebook, similar to on this blog in the past. However, this trend just got a lot more interesting for marketers. Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack talked many times about the adoption and marketing implications of location-based social networks HTML5 mobile site Foursquare Facebook Business Pages has delivered a major blow to not only to as well as their Originally published Aug 19, 2010 10:05:00 AM, updated October 20 2016 users to check in to offline locations similar to other location-bastion social networks. The Places feature is available in Facebook’s Facebook Places allowscenter_img Marketing Takeaway Facebook Places isn’t an attack on Foursquare, it is a direct attack on Google and Yelp. Facebook realizes that as retail business shift marketing dollars online, a huge opportunity exists. iPhone application Yelp and other location-focused sites, is also allowing businesses to claim their location in Facebook Places. Once Facebook Places is available to you, add the location to your business. Once that location page is created, you will then have the option to “claim” it as the page for your business. It is likely that Facebook will launch many other marketing opportunities for Businesses on Facebook places in the future, so it is important to go ahead and claim your location now. Topics: Do you plan to use Facebook Places? Although the feature is now available in the newest version of the Facebook iPhone app, the company says it is still rolling out the feature and is not yet available to all users.  Another interesting note is that Facebook, via an API, is going to provide developers access to some of the data from Facebook Places to integrate this new feature with outside applications. Additionally, it doesn’t seem like Facebook is out to “kill” other location-based networks. It will allow Foursquare and other major location-based social networks to push location information into Places so that a user can use Foursquare to check in on both Foursquare and Facebook Places. If you are a marketer, this announcement demonstrates that location-based social networks are transforming from a trend into a mainstream feature of social networking. Some of the initial developers using Facebook Places are social game developers like Booyah, who plan to create new social games based on location. Facebook .  One change in Facebook Places is that instead of showing people who have checked in nearby, the application will display people near you that Facebook has determined to have relevancy to you.last_img read more

How to Write a Whitepaper That Will Capture Leads

first_img Topics: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Content Types Originally published Sep 1, 2010 8:00:00 AM, updated August 26 2017 The following is a guest post by John McTigue, Executive Vice President and Co-Owner of Kuno Creative . Kuno Creative is a Certified HubSpot Partner Agency based in Avon, OH that specializes in building brands and capturing sales leads.Download our free marketing tool that helps you generate more leads and learn about website visitors.ScopeWhitepapers are usually in-depth reports on a specific topic, like a research paper intended for publication on the Web. Typically at least 10 pages in length with illustrations, charts and references, the average whitepaper is not designed for casual browsing and usually requires several readings to glean the full extent of its information. Readers expect a high degree of expertise backed by solid research that is fully documented by references. It can take weeks or even months to write and polish a good whitepaper.StyleWhitepapers are usually serious in tone and professional in appearance. You can expect your readers to include people who are considering purchasing your products or services, so you want to make sure your whitepapers are written well, edited well and formatted to represent your brand on the same level as your brochures and website. It’s a good idea to enlist the services of a graphic designer to layout your pages, images, fonts and colors for best results. Have at least two experienced writers review your document for grammar, spelling and accuracy. Make sure your management team has reviewed it to avoid possible problems with content or strategy.IntentBlogs are intended for reaching out to the general public, to update them on your ideas and strategies. More often than not, blogs are opinion-based. Usually blogs are informal and often playful. Whitepapers are for capturing leads – it’s all about business. You are providing something truly valuable for your target audience. Good information backed by well-documented research is worth its weight in gold. When someone signs up for your whitepaper on your landing page they are connecting with you and allowing you to connect with them further, i.e. move them further down the sales funnel. They will gladly do this if your whitepaper provides useful information and insight they can’t get elsewhere.So what constitutes a great lead-generating whitepaper? Find a topic that feeds a need . You must know your target market, what do they want to know and what’s already out there? You can explore topics in social media and community sites that generate a lot of comments. If you have expertise in one of those topics, get to work. Put your heart into it . Don’t just patch together a bunch of other peoples’ work. Analyze the data and add value by evaluating options and presenting them to your readers in an easy to understand way. Make it substantial . Cover the ground. Make an outline first, and organize it well into chapters or sections. It’s a good idea to make each section a “bite-sized” chunk, maybe one page with charts or graphics that covers a certain point. Make it authoritative . Do your homework and make sure you mention previous authoritative work on the subject. Your mission isn’t to be the only expert in the field – it’s to be the latest expert with the freshest insights. Create a great landing page . Include a summary and topics to let people know what the whitepaper’s about. Tell them why it’s important to them, and with time and exposure, include some snippets from comments and reviews. Here are some examples of whitepapers on inbound marketing: Inbound Marketing Blueprint for the C-Suite (Kuno Creative) Inbound Marketing Gameplan (PR2020) The 7 Universal Laws Of Pull Marketing (PullnotPush) Internet Marketing Whitepapers (HubSpot) Tell us about some great whitepapers you have downloaded and why you liked them.last_img read more

16 Examples of Twitter Brand Page Backgrounds to Inspire You

first_imgAlthough none of us really like to admit it, let’s be honest: first impressions matter. So if you’re trying to build a remarkable social media presence, you can bet that the look and feel of your brand pages in social media will make an impression on new visitors who know nothing or little about you. It’s no secret that people will judge a book by its cover. And if that’s the case, wouldn’t you want to make sure the first impression of your brand page is one that captures visitors’ attention, making them inclined to stick around and learn more about you?Take Twitter brand pages for example. The background of the page literally provides businesses with a blank canvas to decorate, so to overlook the marketing potential of this valuable Twitter real estate would be a disadvantage to marketers. Smart marketers are using this space to visually and creatively capture visitors’ attention, emphasize their value proposition, promote offers and campaigns, and provide more information than the character limit in their bios allow. Are you?If you could use some inspiration, here are some great examples of how real brands are painting their Twitter landscapes. And to get started designing your own Twitter background, check out our handy guide (with a video tutorial) on how to create a custom Twitter background.1) Etica WinesThe Etica Wines Twitter page is a perfect blend of interesting design, branding, and links for visitors to learn more about the company, a wine guide and resource, as well as connect with them on Facebook or via email.2) SpotifyThe Twitter background design for Spotify, a music discovery and sharing application for all genres, effectively demonstrates Spotify’s value proposition, both in its imagery as well as its minimalistic copy.3) IdeaPaintIdeaPaint’s Twitter background cleverly features the brand’s signature product — paint that transforms walls into whiteboards — in action. After all, a picture is worth a thousand words!4) DropboxThe Twitter background design for Dropbox, a file and folder sharing service, features a cute and clever cartoon that embodies its brand/product. Your first impression? Dropbox is such a likable brand!5) AdrantsAdrants, a quirky marketing and advertising publication, uses its Twitter background to mimic that of its website, simply and consistently extending brand recognition.6) The Sales LionSimilarly, The Sales Lion’s Twitter background perpetuates the branding elements of its website’s masthead while also providing visitors with a quick snippet of information about what The Sales Lion is and what it offers.7) SnappleSnapple uses its Twitter background as a call-to-action to promote its latest Twitter campaign, which encourages Twitter users to tweet at the brand using either the hashtag #lemonade or #tea (depending on Twitter users’ preference for which part of the popular Half & Half flavor is their favorite) for a chance to win ‘Snapply’ prizes.*8) SalesforceSalesforce uses its Twitter background real estate to emphasize its cloud branding and also show the faces behind the brand’s tweets. (Note: Using ^ followed by a person’s initials is a way for brands to show who authors individual tweets when Twitter is managed by multiple contributors).*9) TargetWhile we usually find patterned backgrounds to be a little bit on the distracting/annoying/headache-inducing side, Target strikes a healthy balance between pattern and white space on its Twitter background, while also providing ways for Twitter users to connect with the brand on other social networks.10) ZendeskThere’s nothing wrong with a simple, clean design, and Zendesk’s background definitely demonstrates that, along with an unobtrusive call-to-action to follow the brand — and what you’ll get if you do.11) LivestrongLivestrong’s fierce Twitter background also inspires, empowering visitors to connect with the foundation in a number of ways to appeal to each of the brand’s different personas.12) MLT CreativeMLT Creative, a B2B marketing agency, uses its page to feature its mission, to “make ideas work,” and emphasize its agency’s creativity. Clean, professional-looking, and intriguing!13) ZipcarZipcar’s background creatively showcases its happy users, putting customers at the forefront of its Twitter marketing strategy. The page also includes a call-to-action to learn more and sign up for Zipcar on its website.14) IMPACT BrandingInbound marketing agency IMPACT Branding’s Twitter page proves that looking professional and appealing doesn’t have to mean complicated designwork. With its sleek design, the page highlights IMPACT’s value prop and where Twitter users can find more information.15) McDonald’sLike Snapple, McDonald’s uses its Twitter background to reflect its current marketing promotion, Dollar Menu University, an interactive game that it also promotes using its banner image and the pinned tweet at the top of its page.*16) HubSpotWhile we didn’t find many examples of businesses using their Twitter backgrounds to feature calls-to-action for particular promotions, offers, or events, we’re currently using HubSpot’s very own Twitter background to promote our upcoming marketing conference, Inbound 2012. Don’t be afraid to use your Twitter background to highlight your campaigns and drive Twitter users to action. Remember: you can update your background as often as you’d like!(*Note: Use of features such as page banners/pinned tweets you see on pages like Snapple, Salesforce, McDonald’s, and HubSpot is available only to businesses with Enhanced Brand Pages, currently only available to select brands.)What other creative business uses of Twitter backgrounds have you come across? Feel free to share them in the comments below! Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Originally published Mar 23, 2012 3:35:00 PM, updated February 01 2017 Topics: Twitter Marketing Exampleslast_img read more

Hate Cold Calls From Telemarketers? Here’s a Way to Fight Back

first_img Inbound Sales (Marketing) Last week our CEO Brian Halligan published a fantastic article about why cold calling is dead and why inbound sales is the future.Nobody likes getting cold calls from telemarketers, which is reason enough to drop that kind of tactic. But if that’s not enough — here’s another reason. One guy in England has found a way to fight back on cold callers and telemarketers by forcing them to pay money to call him, the BBC reportsLee Beaumont, of Leeds, set himself up with a personal line that costs money to call — the kind normally used by for-pay services like horoscopes, tech support, and, um, “adult entertainment content.” In the U.S. we call them 1-900 numbers.In Britain there are a variety of numbers like this. The one Beaumont bought begins 0871. He paid 10 pounds (a bit over $15) plus tax to set up the line. It costs 10 pence a minute to call him on this line; he gets 7 pence and the rest goes to the service provider.Beaumont set up the line in November 2011, and then every time he was asked online to provide a phone number, he gave them the 0871 number. Beaumont even gave the number to his bank, gas, and electric companies. When they asked why he had a premium number he told them he doesn’t like getting called at home, so they can either pay to call him or they can contact him via email.Beaumont says the tactic has worked. These days he gets 13 calls a month, down from 20 to 30 before he bought the premium number.Setting a TrapBut there’s a twist to the story. Because Beaumont makes money with the line, he’s started trying to lure marketers into using it.For example, he posted the number on Twitter, hoping that marketing companies would pick it up and start calling him on it.Ironically, Beaumont says he now looks forward to those annoying calls from people trying to sell solar panels. When telemarketers call him, he tries to keep them on the phone for as long as possible, to run up the bill.So far he has made about 300 pounds, or about $450, with the line. That’s not a lot over a two-year period, but it’s enough to give him some satisfaction.A Message to MarketersThe point to this isn’t so much that marketers need to worry about hordes of people rushing out to buy premium numbers.The point is that in every aspect of their lives consumers are finding ways to tune out interruptive messages that they don’t want. They use DVRs to skip commercials. They use ad blocking software to get rid of ads on websites.As Brian Halligan wrote last week: “It’s imperative that those of us in Sales and Marketing adapt our approach to reflect the needs of the modern buyer. Customers are now controlling the buying process and inbound selling is how modern salespeople can keep up.”To learn the five keys to inbound selling, read Brian’s entire blog post, and check out his SlideShare, too.Image credit: starmanseries Originally published Sep 10, 2013 4:00:00 PM, updated February 01 2017 Topics: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more