Hot zone Reindeer will be slaughtered in Nordfjella, Norway; no culling is recommended for the area near Trondheim where two moose with chronic wasting disease have been found. By Erik StokstadApr. 3, 2017 , 5:30 PM CWD, discovered in 1967, has been found in 24 U.S. states and two Canadian provinces, and it has been spread in part by shipments of infected animals. Many species of cervids are susceptible, including elk, moose, and several kinds of deer. Infected animals typically begin showing symptoms such as weight loss, lethargy, and drooling 2 to 3 years after infection and then die within months. In Wyoming, where CWD has been endemic for decades, up to 40% of some herds are infected, and white-tailed deer populations are declining by 10% a year.Sign up for our daily newsletterGet more great content like this delivered right to you!Country *AfghanistanAland IslandsAlbaniaAlgeriaAndorraAngolaAnguillaAntarcticaAntigua and BarbudaArgentinaArmeniaArubaAustraliaAustriaAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBolivia, Plurinational State ofBonaire, Sint Eustatius and SabaBosnia and HerzegovinaBotswanaBouvet IslandBrazilBritish Indian Ocean TerritoryBrunei DarussalamBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCape VerdeCayman IslandsCentral African RepublicChadChileChinaChristmas IslandCocos (Keeling) IslandsColombiaComorosCongoCongo, The Democratic Republic of theCook IslandsCosta RicaCote D’IvoireCroatiaCubaCuraçaoCyprusCzech RepublicDenmarkDjiboutiDominicaDominican RepublicEcuadorEgyptEl SalvadorEquatorial GuineaEritreaEstoniaEthiopiaFalkland Islands (Malvinas)Faroe IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaFrench Southern TerritoriesGabonGambiaGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuatemalaGuernseyGuineaGuinea-BissauGuyanaHaitiHeard Island and Mcdonald IslandsHoly See (Vatican City State)HondurasHong KongHungaryIcelandIndiaIndonesiaIran, Islamic Republic ofIraqIrelandIsle of ManIsraelItalyJamaicaJapanJerseyJordanKazakhstanKenyaKiribatiKorea, Democratic People’s Republic ofKorea, Republic ofKuwaitKyrgyzstanLao People’s Democratic RepublicLatviaLebanonLesothoLiberiaLibyan Arab JamahiriyaLiechtensteinLithuaniaLuxembourgMacaoMacedonia, The Former Yugoslav Republic ofMadagascarMalawiMalaysiaMaldivesMaliMaltaMartiniqueMauritaniaMauritiusMayotteMexicoMoldova, Republic ofMonacoMongoliaMontenegroMontserratMoroccoMozambiqueMyanmarNamibiaNauruNepalNetherlandsNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorfolk IslandNorwayOmanPakistanPalestinianPanamaPapua New GuineaParaguayPeruPhilippinesPitcairnPolandPortugalQatarReunionRomaniaRussian FederationRWANDASaint Barthélemy Saint Helena, Ascension and Tristan da CunhaSaint Kitts and NevisSaint LuciaSaint Martin (French part)Saint Pierre and MiquelonSaint Vincent and the GrenadinesSamoaSan MarinoSao Tome and PrincipeSaudi ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSint Maarten (Dutch part)SlovakiaSloveniaSolomon IslandsSomaliaSouth AfricaSouth Georgia and the South Sandwich IslandsSouth SudanSpainSri LankaSudanSurinameSvalbard and Jan MayenSwazilandSwedenSwitzerlandSyrian Arab RepublicTaiwanTajikistanTanzania, United Republic ofThailandTimor-LesteTogoTokelauTongaTrinidad and TobagoTunisiaTurkeyTurkmenistanTurks and Caicos IslandsTuvaluUgandaUkraineUnited Arab EmiratesUnited KingdomUnited StatesUruguayUzbekistanVanuatuVenezuela, Bolivarian Republic ofVietnamVirgin Islands, BritishWallis and FutunaWestern SaharaYemenZambiaZimbabweI also wish to receive emails from AAAS/Science and Science advertisers, including information on products, services and special offers which may include but are not limited to news, careers information & upcoming events.Required fields are included by an asterisk(*)CWD is very contagious: Prions spread easily through saliva, urine, and feces, and can linger in the environment for years, which suggests that feeding stations and salt licks are hot spots of infection. Once the disease has become firmly established, environmental contamination makes eradication very hard, says Christina Sigurdson, a prion researcher at the University of California, San Diego. “It hasn’t been shown so far to be possible,” she says. There’s no evidence that humans can get sick from eating infected deer, but it is not recommended. (Mad cow disease, also caused by prions, can infect people who eat contaminated meat and has caused more than 200 deaths so far.)Norway’s first CWD case was detected by chance after wildlife biologists working in the rugged mountains of Nordfjella found a sick young reindeer on 15 March 2016. After its death, tests at the Norwegian Veterinary Institute (NVI) in Oslo pointed to CWD. “I couldn’t believe it,” says NVI prion researcher Sylvie Benestad. But international reference labs confirmed her diagnosis. The prions resemble those found in North American deer, Benestad and her colleagues have found. How the disease got to Norway is a mystery. Prions may have arrived in deer urine, which is bottled in the United States and sold as a lure, or perhaps they hitched a ride on hiking boots or hunting gear. But prion diseases can also start spontaneously, after proteins begin to misfold in a single individual, and Benestad’s hunch is that this is a more likely scenario. After the initial discovery, Norwegian officials began looking for other cases. A local hunter found two moose with CWD near the town of Selbu, 40 kilometers southeast of Trondheim (see map), in May 2016. During last fall’s hunting season, thousands of hunters and other volunteers collected about 8000 brain samples from all over the country, turning up two more cases of infected reindeer near Nordfjella. The cases in Nordfjella and Selbu are likely not linked, says Benestad, as the reindeer and moose have different types of prions. Norwegian Institute for Nature Research A year after a deadly and highly contagious wildlife disease surfaced in Norway, the country is taking action. Chronic wasting disease (CWD), caused by misfolded proteins called prions, has already ravaged deer and elk in North America, costing rural economies millions in lost revenue from hunting. Its presence in Norway’s reindeer and moose—the first cases in Europe—is “a very serious situation for the environment and for our culture and traditions,” says Bjørnar Ytrehus, a veterinary researcher at the Norwegian Institute for Nature Research in Trondheim.Last week, Norway’s minister of agriculture and food gave the green light for hunters to kill off the entire herd in which three infected individuals were found, about 2000 reindeer, or nearly 6% of the country’s wild population. “We have to take action now,” says Karen Johanne Baalsrud, director of plant and animal health at the Norwegian Food Safety Authority in Oslo. The deer’s habitat will be quarantined for at least 5 years to prevent reinfection. The odds of a successful eradication, experts say, will depend largely on how long CWD has been present in Norway. CREDITS: (GRAPHIC) G. GRULLÓN/SCIENCE; (DATA) NORWEGIAN VETERINARY INSTITUTE/NORWEGIAN ENVIRONMENT AGENCY Norway plans to exterminate a large reindeer herd to stop a fatal infectious brain disease This reindeer is one of three confirmed to have had chronic wasting disease, the first cases known in the wild outside North America. An advisory panel convened by the Norwegian Scientific Committee for Food Safety last week suggested different approaches for the two locations. Around Selbu, it recommended increased surveillance, but no culling of moose yet. The two infected moose were older animals, suggesting that these were cases of spontaneous disease, which are less likely to be infectious. (The reason why: In spontaneous cases of prion disease, such as in sheep, prions are only found in the brain.) And even even if the unusual prions in moose are contagious, the solitary nature of these animals lowers the chances of transmission.Reindeer, however, are the most gregarious of cervids, and the three sick individuals in Nordfjella could easily have spread prions. Culling the entire herd would be “drastic,” the panel acknowledged, but should be attempted as soon as possible. The slaughter, to start in August, will be carried out by amateur hunters, who can eat the meat if prion tests come back negative. Professional sharpshooters will be used to find any elusive survivors. “We will do whatever it takes,” says Erik Lund, a senior wildlife adviser at the Norwegian Environment Agency in Trondheim. Until the operation begins, wildlife rangers are patrolling to prevent animals from leaving or entering the herd’s 2000-square-kilometer habitat. The area is ringed by paved roads, which reindeer don’t like to cross, but if any do, the rangers have orders to track down and kill them. Repopulation won’t begin until at least 2022. Benestad says testing old feces may be a way to check whether prions lingering in the environment have degraded.Based on the prevalence in Nordfjella—estimated at 1%—Lund guesses that CWD may have been present for only 5 to 7 years, which could mean contamination is minimal. “There’s a good chance they can solve the problem,” says wildlife ecologist Michael Samuel of the University of Wisconsin in Madison. Quick response has been shown to work before: In 2005, routine testing revealed CWD on two deer farms in central New York. Strict regulations prevented the disease from spreading. The state has seen no cases since.But it’s also possible that CWD is lurking elsewhere in Norway, the panel noted. The agencies will collect another 20,000 samples in the coming hunting season, and they plan to continue monitoring for years to come. The specter of CWD has also alarmed the European Food Safety Authority, which released a report in January recommending that seven nearby countries all begin 3-year sampling programs.Clarification, 4 April, 4.20 p.m.: The paragraph explaining why no culling is planned around Selbu has been edited to make it clearer.
Mumbai, Aug 4 (PTI) Foreign liabilities of mutual funds (MFs) increased by Rs 2,310 crore to Rs 58,170 crore at market value during 2015-16 financial year. Units issued to non-residents, which had a dominant share within liabilities, increased from Rs 55,810 crore in March 2015 to Rs 58,120 crore in March 2016, though the increase in terms of face value was much lower, from Rs 23,540 crore to Rs 25,940 crore, over the same period, the RBI data showed. Other foreign liabilities arising out of unpaid income / dividends to non-residents, sale proceeds pending repatriation, marginally declined. On the contrary to the movements in foreign liabilities of MFs, their foreign assets declined by Rs 210 crore during 2015-16 to Rs 3,850 crore in March 2016, where equity securities had an overwhelming share of Rs 3,830 crore. “As a consequence, net foreign liabilities of MFs increased by Rs 2,530 crore during 2015-16 to Rs 54,320 crore (USD 8.2 billion) in March 2016,” RBI said. In case of foreign liabilities, the UAE, Singapore, the UK, Mauritius and the US together accounted for 47.7 per cent and 46.7 per cent share at face value and market value, respectively. In regards to foreign assets, Luxembourg continued to be the major overseas investment destination (equity securities held abroad) of MFs, followed by the US. In case of asset management companies (AMCs), foreign liabilities increased by Rs 550 crore during 2015-16 to Rs 4,380 crore in March 2016. Foreign assets of AMCs increased from Rs 220 crore to Rs 390 crore during the year and, as a consequence, their net foreign liabilities increased by Rs 390 crore during 2015-16 to around Rs 4000 crore in March 2016. The UK accounted for the maximum share in foreign liabilities, followed by Mauritius and Japan. Guernsey and Singapore together accounted for around 73 per cent of total foreign assets of AMCs in March 2016. Foreign Direct Investors reinvested earnings in the AMCs, estimated from their share in the difference between companys net profit and distributed dividends, increased from Rs 350 crore in 2014-15 to Rs 540 crore in 2015-16. PTI NKD MRadvertisement
Post navigation Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window) Related Jon Stein had a problem. Okay, calling it a problem is a stretch.Stein was getting married and he and his bride-to-be didn’t want or need to register for toasters, blenders, bed linens or a bunch of other stuff they already had.But asking for cash gifts is gauche. “I had friends say, ‘We returned all the gifts that we got for cash,’ says Stein. “That sounded like a lot of trouble and sort of dishonest. We really didn’t want anything.”What about gift cards? “Everybody loses gift cards,” says Stein.Cash registry gift sites solve this problem by allowing you to register for items like “one dinner in Hawaii on our honeymoon — $50.”The problem? They’re horrendously expensive. Stein and his fiancée found one site charging $40 plus 3% of every transaction—-and that was the best price they found.Faced with this problem, you or I would probably shrug and register at Target or pay the exorbitant cash registry fee.Stein, however, is the CEO of the investment company Betterment.com (a Mint Ways to Invest partner) and has a crack team of programmers at his disposal, so he built his own cash registry site, Betterment Gifts.The revolutionary feature of Betterment Gifts is the price: FREE.Free to set up a registry and free to give to a registry using any major credit card. The only charge is the underlying cost of a Betterment account.How it worksI’ve written before about Betterment, which seeks to simplify investing for the average person.When you open a Betterment account, the company invests your money in a portfolio of low-cost exchange-traded funds; the only choice you make is how to split your money between stocks and bonds.All of the other hair-tearing investing decisions (such which funds to choose and when to rebalance) are taken care of.Since my first report on Betterment, the company has lowered its prices; the entry-level account now charges 0.35% per year if you set up an automatic investment of $100/month or more.They’ve also released a goals feature, where you can divide up your pot of money into sub-accounts for specific goals, each with a different investment mix.For example, you might have a conservatively invested “house down payment” goal and an aggressively invested “retirement” goal.Betterment Gifts augments the goals feature by letting you funnel your gift registry money into a specific goal.For each requested gift, you set an amount and an optional photo (beautiful people relaxing on a beach, a plate of spaghetti for your Italian honeymoon dinner, etc.).You can also split a large gift into smaller pieces: if you’re asking for a $1500 dining room set, for example, you can allow people to contribute in $50 increments.Low prices and short-term goalsGivers can use any major credit card and Betterment eats the credit card fee.Stein is very up-front about the fact that they built the feature to bring in new customers. If you want to take advantage of the snazzy interface and low price of Betterment Gifts, you have to sign up for a Betterment account.Givers will, of course, also see the company logo and the prominent “What is Betterment?” link. (Visit an actual registry and you’ll see what I mean.)I gave Stein a hard time about two issues. First, plenty of financial services companies charge low introductory rates and then hike prices later on.“Because we have a real product, I don’t think we have to charge for those transactions,” he replied. “They’re not expensive.”He said they never intend to make money on the gift registry directly, although he allowed that they might ask customers to share in the cost of credit card fees in the future.Second, I asked whether it’s wise to use an investment account for short-term goals.I recently spent two years saving up for a major vacation in Tokyo this summer.I didn’t invest the money in stocks or bonds; despite near-zero interest rates, I used a regular online savings account.I didn’t want to put my money—and my vacation of a lifetime—at risk.Stein agreed and said that Betterment is introducing a money market account feature for this purpose.Unlike the company’s stock and bond portfolios, the money market account will offer a stable balance: very low interest, but almost no chance of losing money. (No Betterment account, however, is FDIC-insured.)Stein got married in August and he his wife are still receiving gifts through the software his team built. No one has complained that the couple failed to register for blenders and toasters.“If we look at the things we registered for. It’s specific nights at specific B&Bs and we actually stayed at all those places,” he says. “You really are giving gifts.”Matthew Amster-Burton is a personal finance columnist at Mint.com. Find him on Twitter @Mint_Mamster.
Every 5th woman in Seoul, the capital of South Korea, has undergone some form of plastic surgery. That means that 60% of women in their 20s have decided to alter something about their appearance. It’s no wonder South Korea is called the plastic-surgery capital of the world. Korean women feel a need to be beautiful and live up to high beauty standards. But while surgery is one thing, profound home care is another, helping women to look younger and maintain porcelain-like skin.We love learning about the latest and greatest in skincare and want to help you master their anti-aging and color-perfecting effects. We want to introduce you to these complicated yet excellent regimens for pampering your skin. Feel free to choose some or all 10 of the following steps.1. Oil cleanserRemoving makeup before going to bed is the golden rule of any beauty addict. And if your mom hasn’t taught you that yet, we’ll do it for her! Your skin needs to breathe and get some rest during sleep, and the only way to do this is to get rid of all the makeup, dust, and dirt that your face has collected throughout the day.Oil cleansers are the best helpers here because oil dissolves makeup like no other. Take a fair amount, massage it over your dry face and let the oil do its job. Then add some warm water to help the oil absorb into the skin and finish the task. When finished, rinse well until you feel all clean.Experiment with different oils and find the one that you’ll love both the effect and smell of.2. Water-based cleanserNow that we’ve removed the dirt and makeup from the day, it’s time to wash your face again. If you wonder why you need a double cleansing, here’s why: we need to wash off everything that might be left of the oil cleanser. This is because the oil residue can prohibit the next steps from going smoothly.The procedure here is pretty simple. Just take some cleanser and massage it all over your face again. Make sure you pay attention to your neck too. If you choose a tomato cleanser like the one featured in the illustration, you’ll be happy to know that it has a light whitening effect. It’s great for hyper-pigmentated skin.3. ExfoliatorThis is a tricky product and its frequency of use definitely depends on your skin type. However, the typical routine consists of an exfoliation twice a week.Did you know that our skin loses 40,000 scales every hour which makes up 2/3 of the dust in our homes? That’s why getting rid of old dead skin cells is essential for achieving a glowing, healthy-looking face.Make sure to choose an exfoliator with small particles (like peach, apricot or grape seeds) for a gentle and mild exfoliation. We need this to have a smoothing effect, not a damaging one.4. TonerApplying toner is sort of a half step in this beauty routine. The skin that is already a bit damp is much easier to care for as it’s more inclined to absorb the following products. Toners bring some moisture into the face and balance the pH levels. Read more about them here.There are 2 ways of applying toner and it mostly depends on your preference and their specific texture. Usually, a cotton pad is used but we have a tip for you: buy the cotton pads that can be separated in half and use just one half per application. That way less product will be left on the pad and more will get on your skin.5. EssenceNow we’re getting closer to the holy grail of Korean skincare. Essence is a magical potion that Hermione Granger would be wise to learn the recipe of. It’s a combination of toner and serum that hydrates your skin to better enhance your complexion and aids the skin in the process of regenerating cells and repairing itself.Apply the essence right after the toner which has prepared it in advance. Enjoy the clean feeling.6. TreatmentsThe mere word, “treat” should give you an idea of how important this step is. Treatment is what we all need, living in huge cities with bad environments and constant stress. Treatment is like having little warriors that target specific problems and places on your skin.The problems can be different: large pores, an oily T-zone, dull skin, acne, break-outs, excessive pigmentation, wrinkles — you name it! So target one of these problems with a treatment that is specially designed to fight your battles and use it regularly.7. Sheet masksThe sheet mask has recently become a trend in skincare. They now come in the shapes and forms of various animals, and taking a selfie while wearing one has become a must! They also give you a well-deserved 15-30 minutes of rest, so make use of it and lie down instead of washing the dishes.Another good thing about these masks is that you can’t have too many of them — there’s no such thing. Apply daily, if you wish. Here’s one experience you can get inspired by.8. Eye creamWhat does wonders here is no wonder — it’s a habit! Make a habit of applying some eye product (not an oily one) whenever you can unless you have some heavy undereye concealer coverage. They provide extra hydration and protection to the delicate skin under your eyes. But remember that the skin under the eyes is very thin and fragile, so don’t rub it in too hard.During colder seasons, go for creams that are more nourishing. In the warmer seasons, think about changing to a gel. Some of these eye creams also have a slight cooling effect.9. MoisturizerWe can’t urge you enough to take moisturizing seriously. Our bodies and our skin desperately rely on water to perform well and to look healthy. Hydration is the key to having good health and an amazing complexion.Moisturizers come in different forms and you can choose one according to your needs and preferences. Lotions, gels, creams, balms, emulsions — they all serve the purpose of delivering moisture as deeply as possible inside the epidermis and locking it in there for your benefit.However, remember to take it easy on lightweight moisturizers in cold climates. Water tends to freeze in low temperatures and you don’t want that happening on your face. Go for a nourishing day cream in winter and use a moisturizer before bed only if needed.10. Sun protectionThe level of concern about UVA/UVF skin damage cannot be understated. Korean women would die for porcelain-like skin with no sunspots, wrinkles or dry areas. And though many of you would rather have a nice tan, never forget to use sunscreen whenever you can and re-apply it as often as possible. Especially when in direct sunlight.You may think that spending your day in an office behind a glass window protects you from aging, but you are wrong. UV rays penetrate even thick windows. That’s why you should pay close attention when purchasing an effective sunscreen — and be sure your foundation has it too. Double the protection saves you double the trouble!That’s it for the ultimate guide to Korean beauty products and their tips and tricks! Whether you choose to keep a full house of skincare products during the week or just use a couple of products every day, it will inevitably bring you healthy, happy skin.Source
This is the second installment of our Restoration Global Tour blog series. The series examines restoration success stories in Asia, Latin America, Africa, Europe and North America. Tune in over the coming months for additional installments, or check out our Restoration Diagnostic for more information.Droughts and desertification fueled by deforestation, agricultural expansion and climate change have left African countries from the Sahel to the Congo Basin with sizable economic losses and little chance of food security. Roughly 65 percent of the continent’s land is now degraded, resulting in a 3 percent loss of agricultural GDP annually due to soil degradation and nutrient depletion on farmlands.Despite these extreme circumstances, Africa also has the largest opportunity for landscape restoration in the world—more than 700 million hectares (1.7 billion acres), an area nearly the size of Australia, according to analysis by the World Resources Institute, the International Union for the Conservation of Nature (IUCN) and the University of Maryland (UMD). Three countries in particular have already started this process of restoration by empowering those it stands to benefit most—rural farmers.EthiopiaExtreme deforestation and soil degradation have left less than 3 percent of Ethiopia’s native forests intact, contributing to $1-2 billion in economic losses annually. In the Humbo District, vast forest-clearing occurred in the late 1960s, largely the result of pressures from crop farming and unmanaged fuelwood collection. By the early 2000s, 85 percent of residents in the Humbo District were living in poverty as a result of intensive cultivation, overgrazing and deforestation on their land. Farming constitutes about 85 percent of total employment in the region, which is why World Vision and the World Bank’s BioCarbon Fund worked with farmers in developing a program to restore 2,700 hectares (6,700 acres) of degraded and deforested land. This was achieved through a number of restoration practices, including “community-based natural regeneration,” in which people allow native trees and shrubs to regrow on degraded forest land from live stumps, underground roots and soil seedbanks—pruning mainly to manage densities and meet local needs for firewood. They also carefully manage livestock and close off entire areas to both humans and animals in order to allow native vegetation to regenerate. By supporting natural regrowth, villagers were not only able to restore trees to the landscape, but also produce and sell firewood, berries, fruits and nuts.But all this wouldn’t have happened without securing land and resource rights for farmers. In many parts of Africa, farmers and communities lack legal ownership over their land or the rights to manage natural resources on it. This gives them little incentive to protect on-farm resources like trees, especially if they can’t reap benefits like income from selling firewood, fodder, fruits or other products. During the implementation of the Humbo project, land ownership shifted from the state to local people via the Federal Rural Land Administration and Land Use Proclamation No. 456/2005, as well as the Rural Land Administration and Utilization Proclamation No. 53/2003. Seven community cooperatives with legal land title managed the project, and empowered local people to make their own decisions regarding the implementation of natural generation on individual plots. A particularly important and additional innovation by the Humbo project was to formalize agreements with local communities to award them the rights to benefit from the income generated from the carbon sequestrated in the regenerated forest. NigerWidespread famine and rural poverty plagued the Maradi and Zinder regions of Niger in the 1970s and 1980s due to periodic droughts, desertification and crop failures. However, the outlook began to change by the mid-1980s as both regions started restoring landscapes through farmer-managed natural regeneration (FMNR), which led to a rapid expansion of new agroforestry systems. Once farmers allowed native trees like Faidherbia albida to regrow on agricultural lands, the root systems and falling leaves fertilized the surrounding soils. Since 1985, more than one million rural households in Niger have protected and managed trees across 5 million hectares (12.3 million acres) in the densely populated parts of Maradi and Zinder. These trees helped increase cereal production by 500,000 tons (enough to feed 2.5 million people) a year, raised incomes by 2 to 3 times from sale of products like edible leaves and honey, and sequestered an average of 5 tons of carbon per hectare of restored land.This would not have happened without improving farmers’ rights to land and trees. Before the 1980s, trees and tree products belonged to the state. But in 1982, the government started a process leading to the revision of the Forest Code in 2004, which formally recognized people’s rights to use forest resources located in areas held by local communities. Empowering farmers to make their own decisions about tree management on their land ensured that food and livelihood improvements actually benefited them. TanzaniaBy 1985, Tanzania’s Shinyanga region had transformed into semi-desert, largely due to deforestation caused by agricultural expansion. Tanzania’s agricultural structure was such that farmers largely grew cash crops like tobacco and cotton, leaving little time or land available for subsistence farming.So Tanzania’s government instituted a community-based program, the Shinyanga Soil Conservation Program (HASHI), in 1986. A key part included reviving the traditional FMNR practice called “ngitili,” which involves closing off an area of standing vegetation from livestock from the onset to the end of the rainy season. In the 18 years since its inception, the HASHI program has helped 2.8 million people restore 500,000 hectares (1.2 million acres) of individual and communal land. This provided the land necessary for growing subsistence crops, leading to better nutrition and income from agricultural products like honey and wild fruits.The HASHI program also enhanced traditional forms of land ownership. Through the Land Act and Village Land Act of 1999, the state allowed district councils to modify land tenure status for local people, eventually allowing villagers to legally harvest and sell their own crops, and get exemptions from local taxes on forest products like charcoal and firewood. Learning from SuccessThese successes have helped inspire a continental movement to restore 100 million more hectares (247 million acres) of land in Africa by 2030 through the AFR100 initiative. AFR100 seeks to ensure that restoration is carried out in ways that balance social, economic and environmental objectives, including empowering local groups by clarifying and securing their land and resource rights. So far, 13 African nations have committed to restore more than 46 million hectares, while impact investors have pledged $546.5 million. By building on successes so far, it’s clear that Africa can restore its landscapes back to productivity.
That’s a mistake. Download the free video Of course, the chances of your companycreating a video that reaches 19 million people in three weeks areessentially zero. It’s not going to happen, so don’t bother. Videodoesn’t need to be viral to have an impact on your business. In fact,any robust inbound marketingcontent strategy should include a videocomponent, designed with assumption that none of the videos will “goviral.” Instead, businesses should put time into video for at least sixother reasons: The video was published July 19, and it already has over 15 millions views. Topics: (2) Videos Are Marketing Annuities– Like a blog post, videos are annuitites; once you’ve published yourvideo and it passes its intial burst of traffic, you’ll continue to get traffic and banding value indefinitely. Mostmarketers understand that truly viral videos are almost impossible tocreate — and they use this as a reason to abandon video altogether. Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Originally published Aug 3, 2009 8:15:00 AM, updated October 20 2016 to become an online video marketing superstar. (5) Videos Are Easier to Produce Than YouThink –If your company is in a content mindset, videos will be easy to produce. Don’t getsucked into production details. Just plan the video, schedule time to shoot it, and make sure the shooting doesn’t drag on. It doesn’t need to be perfect. (6) More Video, More Likely to Have a Big Success– Justlike venture capital or movie production, onlinemarketing video is porfolio business. No successful moviestudio bets their year on a single film. They spread their resourcesacross multiple films, and hope they’ll get one money-maker out oftheir portfolio. You should approach your marketing videos the same way. (1) Video Gives Your Company Voice –It’s onething to read a paragraph about a company, but it’s a completelydifferent thing to spend four minutes listening to a company’s founderexplain the vision and purpose of the company. Video adds a personaldimension to company websites, which are typically heavy on impersonaltext. Webinar: How to Use Online Video for Marketing Video: How to Use Online Video for Marketing Learn how to use online video and podcasts for promoting your brand and generating new business. (4) Video IsAnother Channel for Your Content– Effective inbound marketing contentstrategies need to be executed in multiple media types. Some forms ofinformation are best communicated in blog posts; some in photos orgraphics; some in webinars; others in video. If you’re not using oreven experimenting with any of one these channels, you’re missingpotential customers. When peopletalk about online video they typically talk about videos like this one,the Minnesota wedding entrance choreographed to the Chris BrownballadForever. Does your company use video for marketing? Why? What else should be on this list? That’swhat you call a viral video. It’s the stuff marketers dream of — 15million people reached with no money spent on distribution orproduction. Businesses that achieve that kind of reach profitenormously. If you have any doubts, checkout what it did to Forever’s itunessales. Video Marketing (3) Videos Build Company Culture– Videos are fun and they showthat your company can have fun. They serve as morale builders within thecompany, and recruiting tools outside the company.
— blogs, other websites, twitter, facebook, linkedin, etc. Your domain should turn into a glorified landing page. @bhalligan 1. The word “campaign” goes away. My blood curdles every time I hear someone talk about doing a “social media campaign” or “blog campaign.” Blogs and social media behave like compound interest, so if you treat them like “campaigns,” you lose all the benefits. Marketers should be permanently creating, optimizing, promoting, converting, & analyzing. your 7. Twitter stays independent. love 4. The PR industry transforms itself. [Yes, I know some percentage of PR firms have already transformed. If you are one of the enlightened, I wish you a breakout 2010!] than they were when you first wrote “Crossing The Chasm.” Shake us up with your brilliance! Free Marketing Webinar: learn everything you need to know about how CEOs can measure marketing efforts, hire the right people, and communicate using social media. Your ideas are more applicable now where the customers are 8. Steve Jobs announces something/anything in a new, remark-able way that we can all learn from (again). I am more interested in the innovative marketing practices he uses to announce his new “thing” than I am in the new “thing” itself. A CEO’s Guide to Internet Marketing – with HubSpot CEO Brian Halligan — 5. Google’s growth flattens as Adwords “efficiency” model finally gets “efficient.” Bing emerges as a viable competitor to Google. I 10. Marketers stop worrying about “social media ROI” and just start doing it. What’s the ROI of putting your pants on in the morning? My 2010 Marketing Wish List: Download the free webinar 6. Madison Avenue keeps shrinking and the center of marketing gravity decentralizes to places like California, Boston, etc. wishlist you’d like to share with me? Learn everything any CEO needs to know about internet marketing. What do you think? Anything on 9. Geoffrey Moore writes a follow-up to “Crossing The Chasm” for the internet age. Where are you, Geoffrey? 3. The concept of a website should get turned on its head. Companies spend 90% of their “internet” time worrying about what is happening on their website (their domain) when they should be spending 10% of their time there and 90% of their time out 2. The phrase “marketing automation” goes away until 2012. 99.9% of companies need “marketing transformation” — the last thing they should be doing is “automating” the old rules of marketing into their business and ossifying themselves. Google, but I don’t think it is “healthy” for one company to dominate an industry like they are doing. Originally published Jan 4, 2010 3:22:00 PM, updated July 11 2013 Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack
Email Marketing Originally published Feb 20, 2012 2:00:00 PM, updated October 30 2019 Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Email marketing seems like an easy win for your inbound marketing strategy. Write an awesome email, put in some snazzy images, fire it off to your opt-in list, and watch the customers roll in.Even if it all was that easy, though, the step marketers often overlook is just how difficult it can be to actually get your email into a recipient’s inbox in the first place. Seems basic, but there are tons of moving parts involved in email deliverability, and a huge one is the reputation of the email sender. Luckily, there’s a service called Return Path that has a metric called Sender Score, which gives you insight into your reputation as an email sender. Have you checked your Sender Score? If you do know your Sender Score, do you know what it means for your reputation as an email marketer? If you’re interested in your reputation as an email sender, read on to learn everything you need to know about Sender Score.What is Sender Score?A free service of Return Path, the Sender Score algorithm rates the reputation of every outgoing mail server IP address on a scale from 0-100. Gathering data from over 60 million mailboxes at big ISPs like BellSouth and Comcast, Return Path records if people frequently unsubscribe or report spam from certain email senders, and then assigns you a Sender Score based on that monitoring. Your Sender Score will continue to change depending on your email sending habits and the responses of your recipients.It’s a crucial number to stay on top of, because mail servers will often check your Sender Score before deciding what to do with your emails. The lower your Sender Score, the harder time you’ll have getting into someone’s inbox. There are plenty of things that can impact the deliverability of your email, but Return Path reports that 83% of the time an email is not delivered to an inbox, it is due to a poor sender reputation.Even if an email network or ISP doesn’t query your Sender Score to determine whether they will deliver your email, the factors used in determining your Sender Score are similar to those used by email networks and ISPs to determine your sender reputation. As such, the score is a great, free email sender reputation tool to ensure you are aware of and have the opportunity to fix any deliverability problems.How Do I Interpret My Score?To check your Sender Score, visit Return Path’s registration page, and you’ll soon have a report that looks something like this (but with different data, of course!)Scores are calculated on a rolling, 30-day average and represent the rank of an IP address against other IP addresses, much like a percentile ranking. The closer your score is to 0, the worse it is, and if you’re close to 100 like Return Path is in this sample report, well you’re in pretty great shape! Now let’s break down what each of the items you’re being scored on in this report mean:Complaints: How complaints about that IP address compare to all other IP addresses. Complaint rates are calculated as complaints divided by accepted mail, and complaint scores are a rank based on your complaint rates.Volume: While not an indication of a good or bad sender reputation alone, it is an important part of the overall reputation algorithm. For example, an IP address which sends 100 messages and receives 99 complaints is problematic, while an IP address which sends 100,000 messages and receives 99 complaints is probably okay. A higher score equates to larger volume monitored by the Sender Score Reputation Network.External Reputation: How the IP address compares to all other IP addresses on a variety of external blacklists and whitelists.Unknown Users: The rank of the IP address’ unknown user rate compared to all other IP addresses. Unknown user rates are taken directly from incoming SMTP logs of participating ISPs, tracking how often an IP address attempts to send a message to an address which does not exist.Rejected: This represents how often messages are bounced compared to other IP addresses.Accepted: The number of email messages accepted for delivery, this number is expressed as the number of messages seen minus the number of messages rejected.Accepted Rate: The ratio of email messages accepted for delivery compared to email messages attempted. This is the number of messages accepted for delivery, divided by the number of messages seen.Unknown User Rate: The ratio of unknown users, or invalid email addresses, compared to the amount of email seen.So, what’s a good score? If your score is over 90, congratulations! That’s a very good Sender Score. If your score is between 50 and 80, something isn’t right — move on to the next section of this blog post to see what you could be doing wrong that’s impacting your email deliverability. If your score is less than 50, well… looks you’re probably a spammer.What Do I Do If I Have a Bad Sender Score?The first step is knowing, so good job on checking your score. It can take weeks or months to fix a low Sender Score, so the sooner you’re aware of the problem, the better. There are several aspects of your email marketing that you need to check and possibly change to improve your Sender Score and email delivery rates — here are the ones that Sender Score takes into serious account:Inconsistent Volume of Email Sends: See the graph in the top right corner of the Sender Score report? Their email send volume goes up at a pretty steady rate, and as a result, their score maintains a pretty even number. However, if you were to send 5,000 emails on Monday, 200 on Friday, nothing for a week, and then suddenly another 15,000, you would likely get dinged for sending inconsistent volumes of emails.Frequency of Sends: Just as the volume of sends should be consistent, so should the frequency with which you email recipients. Email every day, every other day, every week — whatever your needs are. Just make sure you don’t jump on the email marketing bandwagon, abandon it after a month, then hop back on and expect no deliverability penalties. As you perfect your email marketing machine, you’ll be able to test the optimal email sending frequency for your recipients.Cold IP Address: If you’re new to email marketing, you may have neglected to warm up your IP address. Start email marketing on a new IP address with small batches of the best people on your email list — you know, the ones who love you and won’t mark you as SPAM or unsubscribe from your communications. Progressively increase the amount of people you email to warm up your IP and prove you’re a safe sender.Being Blacklisted: There are about 50 known blacklists out there that denote which IPs are spammers. Return Path has a service that lets you see if you’re on a blacklist. Assuming you’re a legitimate email marketer who just didn’t know some of the rules for good email deliverability, visit the sites of those who have blacklisted you to consult their information for being removed from their blacklist. If you contact them for removal, they will help you understand why you were blacklisted in the first place and what you can do to improve your email marketing methods.Getting Caught in a Spam Trap: A spam trap is an email address that was once valid, but no longer is, and will thus garner a hard bounce notice when you email them. However, when a mail server sees consistent traffic going to the dead email, they can turn the email into a spam trap that will stop returning a hard bounce for the known bad address, and instead accept the message and report the sender as a spammer. The moral of the story here is, if you’re not monitoring your hard bounces and removing them from your active email list, you could be perceived as a spammer.SPAM reports: Finally, if your email recipients think you’re a spammer and identify you as such via a SPAM report, your sender reputation is going to suffer. Check the rate at which your emails are marked as SPAM — an acceptable rate is 1 in every 1000.There are several other factors to getting your email into a recipient’s inbox — the content of your email, email infrastructure, recipients’ personal filtering preferences — more of which you can learn about in this email post about email deliverability. But if you’re looking to start email marketing on the right food, establishing and maintaining a reputable email sender reputation is one of the most important qualities of your email marketing program.Do you know your Sender Score, or have a gauge on how good your email deliverability is?Image Credit: 10ch Topics:
Conducting Marketing Research You can learn a lot from product failures. In 1982, Toothpaste Brand Colgate decided it would expand its brand by launching Colgate Kitchen Entrees, frozen dinners for the busy consumer. In 2000, Heinz debuted a brand new ketchup — it was purple. In 2005, Pen and Lighter maker Bic entered the market with a new line of disposable underwear for women. Finally, remember the infamous Gap Logo redesign of 2010? Each of these product marketing attempts failed for different reasons, but it’s pretty safe to say that all of them could have benefited from better market research before getting rolled out to the public. When companies develop an idea, whether it’s a new product or a redesigned website, marketing research is often the first thing cut due to time or resource restrictions. It’s understandable. Working with marketing research firms can be incredibly expensive and time consuming. If you haven’t done research before, it can be tempting to skip it and dive right into the development stage.But the truth is, there’s a lot of research you can do on your own and without much budget or training at all. Here are some low-budget ways to factor a research stage into your next project and give your product, idea, or designs much better footing. Click here to get started with our free market research kit.1) Interview Prospects and CustomersCost: $0 – $50Nothing is freer or more valuable than a conversation. We tried this ourselves a few weeks ago — HubSpot invited four customers into our offices to join us for lunch and tell us what they thought of our software.We were pleasantly surprised at how willing and forthcoming they were. Prompted by some questions, they gave us priceless insight into what’s working for them and what’s not in the HubSpot marketing platform. That one conversation spun off a handful of different projects that will make us better as a company.You can’t extrapolate public opinion from four individuals, but you can get a sense of which direction to pursue in future research or your product development. Building an ongoing message-testing program can take some time but it’s entirely achievable. How to Set It Up:How you set up your customer interviews will depend on the kind of company you are. If you are a software company with beta tests running, you can tap that beta group for interview subjects. If not, here are a few ways to find people to talk to:Take to social media: Ask for volunteers to join a conversation to help you shape the next iteration of your website, product or marketing. Tell them approximately how long the conversation will take and any qualifications you have (customer/non-customer, role or industry, etc). Offer a gift card or other reward as a thank you. You only need a handful of people to get worthwhile insights.Ask your customer-facing coworkers: If your company has account managers, support reps, or other staff who work closely with customers, ask them for recommendations of a few who might be willing to give feedback. Include a link in customer communications: Whether it’s a newsletter or an invoice, you can include a call-to-action to provide feedback through a short interview. Offer a small gift certificate or reward for participation. Questions to Ask:You can customize your customer interviews however you want, but here’s a list of common questions you can ask to help you nail your product positioning and understanding of the market, including ones like:What challenges stand in the way of getting your job done?What are your top three headaches right now?How would you describe this product to a boss or client? How would you describe it to your mother?What other types of [product category] have you tried? What were their strengths?In what situation would you recommend us over another company and visa versa?2) Run a Content Strategy SurveyCost: $0 -$50Which is better: ebooks or webinars? Is it worth writing a 20-page ebook when a 3-page tip-sheet will suffice? What makes someone download or read a piece of content? Analytics can help you get at answers to some of these questions, but it’s good to supplement that with direct feedback from your audience.Every few quarters, HubSpot will run a content strategy survey to get a sense of what topics and formats interest our audience. What we’ve found is that our audiences is a living and evolving thing. Your interests change over time and we want to be right there to meet them.How to Set It Up:We teamed up with SurveyMonkey to create a content strategy survey that anyone can use. If you want to run a content strategy survey you can use our template to start and add in questions or tailor it to suit your needs.In addition, if you use both SurveyMonkey and HubSpot you can actually create email segments based on the responses and serve up only the content that matters to each. Regardless of the survey tool you use, below are some of the questions we like to ask about our content strategy.Questions to Ask:How often would you want to receive information from our company?When reading content from companies, which tone do you appreciate? (Select all that apply)When you share information about companies and the products or services they offer, which of the following do you use? (Select all that apply)In what format do you prefer to read your content? 3) Run User Testing on Your WebsiteCost: $0-$50Whether you’re heading into a redesign or maintaining your website through small tweaks, ongoing research into what’s working and what’s not can help you raise the productivity of your site. You can get a lot of information about your site performance from basic analytics about which pages are converting the best or garnering the most consistent traffic.In addition to basic analytics though, there are some free and low-cost tools out there to help you run user testing on your website. These tests will get you feedback on more nuanced elements of your site — things like the design, copy positioning, and/or layout are all great elements to test.How to Set It Up:There are a number of tools out there that you can use to get feedback on your designs or positioning. In the past we’ve used both UsabilityHub and UserTesting.com to help us test out assumptions on our site before a redesign or homepage refresh.Questions to Ask: What is the first thing you look at on this page?Where would you go first if you wanted to take the next step?Is this page trustworthy?How likely would you be to explore this site (rating scale)?Small investments in market research can go a long way in your marketing. In addition to these basic approaches, there are a few tools you can use to research major shifts in buyer demographics or trends, including: FedStats: This site publishes government statistics, like statistical profiles of states, cities, and counties.The Census Bureau: This site gives you access to census data.The Census Bureau’s Quick Facts: This site gives quick facts about people, businesses, and geography.The moral of the story here is that market research doesn’t have to be expensive or time consuming — with the right tools, you can have get great insights in a short amount of time.What other research techniques have you tried on a shoestring budget? Do you have any recommendations for other tools or websites for conducting marketing research? Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Topics: Originally published Jun 4, 2014 2:00:00 PM, updated August 26 2017
Don’t forget to share this post! Originally published May 26, 2017 7:00:00 AM, updated May 26 2017 Google Ads In 2016, 96% of Google’s revenue came from paid search (or pay-per-click) advertising. Clearly, marketers are taking advantage of AdWords, but what does a great PPC campaign even look like? How do you ensure it drives ROI for your company? How do you even do a Google AdWords campaign?To help you get started the right way, we’re breaking down the basics of how to use paid search below.The following is an excerpt from the ebook How to Use Google AdWords, just one of the resources included in The Ultimate Free Google AdWords PPC Kit we created with our friends at SEMrush. The kit includes the full ebook, a template, and a checklist — everything you need to manage keywords, campaigns and ad groups successfully. If you’d like to access the full kit, click here.How to Use Paid SearchAll too often, companies — small businesses especially — think that if they just pay to be on a search engine, they don’t have to invest time and resources in search engine optimization to rank higher organically. It’s important to make clear that paid search is not a replacement for anything, but should instead be used to complement other inbound marketing strategies. Paid online advertising takes a lot of time and effort, a lot of resources, and a lot of management, and it’s something you really need to invest in.Let’s take a look at some of the useful things you can do with paid search.Landing Page TestingOne great way to use paid search is for testing and optimizing your landing pages. So, for instance, here’s the search engine results page for “cat food for older cats”, and you see some paid results for this specific search query:You can take that one ad and actually set it to go to two different destination URLs, and therefore, to two different landing pages.So for a cat food ad, you could have one ad going to a page with one offer (a guide on feeding techniques for your older cat), and the other to a page for another offer (an actual product page for cat food).You could also have the ad go to two different landing pages that are for the same offer. For example, if you wanted to test a feature of your forms, you could have two versions of the same landing page, each with a different form layout, and send the ad to each of those. This is called A/B testing, a very important and highly recommended practice for optimizing your landing pages.Paid search is a great way to do landing page A/B testing because it allows you to direct traffic to your choice of pages, split this traffic to different pages, and ultimately find the pages that convert at the highest rate.Finding New KeywordsIn addition to landing page testing, you can also use paid search to find new keywords for your campaign. Google AdWords generates a Search Terms report that displays all of the keywords for which your ad has been displayed.In other words, if you are bidding on the keyword “red shoes”, Google might serve your ad when someone searches “red tennis shoes.” Even though you did not bid on the exact word, the keyword “red tennis shoes” will be included in this report because that’s what the user searched. The report also contains information about the performance of each of the keywords, so you can determine if it’s worth adding that keyword to your campaign.Below is a sample Search Terms report. On the left hand side is the list of keywords. The ones that show the green “Added” box next to them are the ones that are already in this paid search account.The keywords that don’t say “Added” next to them are not currently included in the account. Again, this is a list of the keywords that people are actually typing into the Google search, so it is extremely valuable information.Take, for instance, the keyword “search engine optimization tutorial'” from the list above. That is an excellent keyword for my campaign, and I’m not buying it yet. Not only that, but I wouldn’t have known about that keyword unless I had generated this report! And to top it all off, I’m able to see that when somebody searches for this keyword and clicks through to my ad, they convert on one of my offers at a rate of 21%.Now, this high conversion rate tells me not only that I should be buying this keyword, but also that maybe I should consider using this keyword for search engine optimization as well. Maybe I should make a landing page geared toward this keyword, or an offer built around this keyword.You should use the information in these Search Terms reports, and also in Google AdWords’ Keyword Planner, to discover new keywords that will help you further optimize all of your SEM campaigns. For more information on keyword research, check out this blog post: How to Do Keyword Research for SEO: A Beginner’s Guide and the Ultimate keyword research checklist.Getting in the GameAnother great way to use paid search is to, as we say, “get in the game” and rank higher than your competitors. Let’s look at PetSmart.com, which holds the number one ranking in the organic search results for the phrase “cat food”.For the phrase “dog food”, they don’t rank number one, but they’re still above the fold, meaning that you don’t have to scroll down to see the result when the page comes up. This is great, of course, but their high rank for these keywords does not mean they shouldn’t bother running any paid search ads.If you do a little research, you’ll find that “pet food” is also a big keyword in this space, and PetSmart ranks far below the fold for it. On top of that, they’re not running a paid search campaign with Google AdWords either. But their competitor, Petco, does have a paid search campaign, and so their ad appears on the results page, while PetSmart does not. So this is a sample instance where running a paid search campaign makes a lot of sense.Paid Search Can’t Stand AloneWhen you think about how you should use paid search, one of the best ways to think about it is to use it as a complement to your inbound marketing efforts. You can use paid search to maximize your coverage on the search engine’s result page (SERP).For instance, here we have the search term “inbound marketing.” You’ll see that there’s an organic search listing for HubSpot that ranks second on the page (just after Wikipedia), but we’re also buying the keyword “inbound marketing,” which displays our paid search ad for it.So now we have that natural search ad, the paid one, and, if you scroll down the page, you’ll find yet another organic search listing for HubSpot via SlideShare. This widespread coverage on the search engine results page for “inbound marketing” helps to establish HubSpot as an authoritative figure for inbound marketing, and drives more traffic to our pages.The good news is — you can do this for your business as well! Take the opportunity to establish your company as a leader in your industry by increasing your presence on search engines with paid search campaigns.Ready to get started with the full ebook, template, and checklist? Click here to access the complete Ultimate Free Google AdWords PPC Kit. Topics:
Thomas Edison grossed 1,093 patents over the course of his career. He was also reportedly fired from his first two jobs for not being productive. Huh?Popular opinion might say that’s because creativity needs both stimulation and room to breathe. These workplaces were likely either uninteresting or too stressful, preventing Edison from flapping his inventive wings toward the problems he wanted to solve.But this might not be the case. As it turns out, stress and creativity aren’t always mutually exclusive.Download our complete productivity guide here for more tips on improving your productivity at work.The stressed, many-hats-wearing employee could actually be the most innovative one in the office.What is the relationship between stress and creativity?The relationship between stress and creativity is not a toxic one. In fact, small doses of stress — like juggling multiple projects or working under a tight deadline — are likely to produce the best ideas because they motivate your brain to work toward specific goals.Here are three different kinds of stress, their connection to creativity, and how your career could be on the verge of the most inventive work you’ve ever done with just the right type and amount of stress.1. The ‘Task-Switching’ StressIn a recent behavioral study conducted by Columbia Business School, researchers had participants engage in creative brainstorming for multiple projects while using one of three work styles. Some could change projects whenever they wished, others split their focus in half, and a third group continuously shifted to a different project at a set interval.And the most original team was …Group three! So-called “task-switching,” although much faster-paced, shakes up the thought process before it hits a wall — and it often does. Mine did in this very blog post.”When attempting problems that require creativity, we often reach a dead end without realizing it,” the study’s authors explain in Harvard Business Review. “Regularly switching back and forth between two tasks at a set interval can reset your thinking, enabling you to approach each task from fresh angles.”Frequently changing gears forces you to change your view of each task as you revisit it. This style of working fosters more creativity and avoids the “rigid thinking” that occurs when you focus for too long on the same project. You know what this feels like: the mental block from writing, designing, analyzing, or thinking about one thing so hard, you exhaust the subject.Changing the subject refreshes your view of each undertaking, curing this classic problem. In other words, Thomas Edison’s creativity likely has a direct correlation to the size of his patent list …Where You’d Find ItGraphic design and video production — especially in agency settings — are volume-dependent work. An awesome YouTube channel needs a consistent stream of content. But you’re only as awesome as your bandwidth allows, right?Wrong. Task-switching says a diverse workload can make you more efficient and effective. Think about it: The more creative assignments you have on your plate, the broader your mental canvas, and the more opportunities you’ll have for inspiration as you shift back and forth between each design or video you’re working on.2. The ‘Meaningful’ StressRecently, two Chinese psychologists published a study about job stressors and their effect on the creativity of more than 280 employees in various businesses. What they found is that not all stress hampered good ideas. The stressors that were seen as constructive and challenging to an employee’s goals and development had a direct link to idea generation.On the other hand, the stress that was seen as as a hindrance to those goals did the opposite.What made the difference? The first stressor holds meaning to an employee, and it’s another way stress can make us more creative.Teresa Amabile, professor at Harvard Business School, explains this idea in her book “The Progress Principle.” She suggests there are four stress conditions where you’d feel the heat:”On a treadmill”: Your work is high-pressure but low in meaning.”On autopilot”: Your work is low-pressure and low in meaning.”On an expedition”: Your work is low-pressure but high in meaning.”On a mission”: Your work is high-pressure and high in meaning.Here’s a matrix of this concept by marketing consultant Kim Tasso:Image via Red Star KimBoth “on a treadmill” and “on autopilot” are highly repetitive work environments and therefore less engaging — requiring little creativity. However, “on an expedition” and “on a mission” are more goal-oriented and more meaningful to you as a result. That meaning is precisely what kindles creativity, according to Amabile.When people reach goals they consider meaningful, Amabile writes in her book, they “feel good, grow their positive self-efficacy,” and “get even more revved up to tackle the next job.”The relationship between stress and creativity here depends on how you perceive the stress you’re under at any given time. Is it connected to a goal you find meaningful? Does it push you to accomplish this goal? If so, that little dose of stress may be helping you think outside the box and grow your career.Where You’d Find ItMarketers are no strangers to work that has a specific endgame. SEO strategy, social media management, and conversion optimization are some of the most rewarding projects to take on because they’re usually attached to a meaningful, quantitative goal.Having goal metrics chained to your ankle may not be the most comfortable, but they’re a positive form of stress that can actually inspire some of the most creative problem-solving approaches over the course of your career.3. The ‘Deadline’ StressPerhaps the most common work stressor of all, time constraints are the plague of everyone who’s paid to do anything. But as the above two scenarios prove, certain amounts of pressure are important to keeping a creative task moving forward.For this third stressor, let’s look at a case study by Amabile detailed in “The Progress Principle,” wherein she surveyed creative teams from seven companies across three industries. She found that although tight deadlines did hinder creativity, so did mild deadlines. Spoiler alert: The third situation — moderate deadlines — produced the best ideas.The first situation carried a tight deadline where people were performing high-pressure, low-meaning “treadmill” work. These employees’ efforts simply weren’t making an impact, and therefore they didn’t see enough meaning in the work to think creatively. They faced crises, ad-hoc tasks, and the proverbial fire drills that kept them busy but no closer to finishing their core project.Mild deadlines were the detriment of creative thinking as well, particularly if they allowed people to fade into large project teams, trail off to assist others, or stew for too long over the same assignment (remember “task-switching”?).This brings us to Amabile’s main finding: Workers who were under a low to moderate deadline — the middle option between “tight” and “mild” — showed the most creativity across each organization, followed by those under tight deadlines. The stress of a due date may not be exciting, but a time-sensitive environment can give your work the focus it deserves and help you fend off the distractions that can derail an inspired train of thought.”If people and companies feel that they have a real deadline, they understand it, they buy into it,” Amabile wrote in a Forbes article. “They understand the importance of what they’re doing, and the importance of doing it fast — and if they’re protected … so they can focus, they’re much more likely to be creative.”Where You’d Find ItFew marketers know the plight of a deadline quite like content creators, but you already know what I’m going to say here: Bloggers need deadlines. One crazy tight deadline may result in lower quality, but the weekly or monthly quotas you have to meet are what keep you honest and your content focused on the needs of its audience.Don’t let an article that welcomes stress, well, stress you out. The relationship between stress and creativity is a complex one, and any one of these stressors in excess can ruin creativity. Too much pressure, too many tasks at once, and assignments with too short of a turnaround can all cripple the final product. Keep in mind that breaks as you need them are just as healthy as the constraints of the project itself. Topics: Creativity Originally published Feb 6, 2018 8:00:00 AM, updated February 06 2018 Don’t forget to share this post!
No, OnePlus TV will not have the huge screen that you see in an IMAX cinema hall. We already know that OnePlus TV is going to have a 55-inch screen. But size is not everything. When it comes to TV experience, what matters most are the image quality and sound performance. And on both counts OnePlus is promising great things.Whether the promises come true or not is something that we will know in the coming weeks – the OnePlus TV launches towards the end of September in India – but for now, OnePlus is dropping buzzwords after buzzwords about the technologies included in the OnePlus TV. Dolby Atmos. QLED panel with custom tuning. More than 100 per cent colour gamut. A custom chip for image processing. 8 speakers. It sounds impressive.It seems that OnePlus, just the way it has done with its phones, is aiming to get the basics right. And when it comes to televisions, basics mean image quality and sound performance.OnePlus CEO Pete Lau had told India Today Tech that to get the image quality right in the OnePlus TV, his company is using QLED panels. They strike the right balance between price, performance, durability and dependability. Now, a OnePlus manager has written a post on OnePlus community forums where he reveals more details about the image quality that OnePlus TV will offer. “Ever since we decided to use?QLED technology, we had been trying to figure out how to make?it?more advanced. After endless rounds of testing, we are finally proud to say that our QLED panel has the industry-leading wide colour gamut. How wide? Our color gamut is able to achieve 113 per cent under the?DCI-P3 standard and 120 per cent under the NTSC standard, which is higher than the most advanced QLED panels that are currently available on the market,” writes, Todd W, who works with OnePlus.advertisementNo matter from which angle you look at the claims OnePlus is making, it looks impressive although we have to wait and watch for a while because the TV is yet to be here. A colour gamut of 120 per cent is not easy to achieve and if OnePlus is managing that in the panels used in the OnePlus TV, it is something the company can rightly boast about.Then there is the image processor. Almost all high-end TVs have this sort of chip, but OnePlus is detailing the technology it is using in the OnePlus TV and that too sounds fairly impressive. “Our customized Gamma chip is an independent processor that is dedicated to picture optimization besides the regular picture processor to guarantee the best possible picture quality the Gamma chip has an industry-leading performance even when comparing with other premium competitors,” writes Todd.With the Gamma chip, OnePlus TV will offer three unique functionalities. These are:1- Super Resolution: We will later see how it works, but from what OnePlus is saying this feature will likely allow the OnePlus TV to sharpen details on a video and offer relatively more clarity.2- De-Contour: OnePlus says that this feature will help improve picture quality in videos that have different shades of colours.3- Motion Estimate and Motion Compensation: This will make the frames smoother, something that OnePlus TV users will appreciate while watching sports or action movies.Dolby all the wayThe second big part of the OnePlus TV basics seems to be its audio features. The company recently confirmed that the OnePlus TV is going to come with 8 speakers! Usually, TVs have two or four. And these 8 speakers will produce 50W audio output. This is the kind of sound output that we usually see from the soundbars that can be attached to TVs. It will be interesting to see how OnePlus is achieving this kind of audio performance from a sleek TV.This sound system in the OnePlus TV is also going to be Dolby certified. And this certification is for Dolby Atmos sound system as well as Dolby Vision image quality. The partnership with Dolby has been officially announced by OnePlus. “Dolby Vision transforms entertainment experiences with incredible brightness, contrast, colour, and detail that will bring movies & shows to life. Dolby Atmos transports listeners from an ordinary moment into an extraordinary experience with moving audio that flows all around listeners. Together, the fusion of Dolby Vision and Dolby Atmos will turn OnePlus TV into an entertainment powerhouse,” the company said on Friday.Now, we know that hearing and seeing is the best way to look at a TV. A lot of companies make a lot of claims about their new products. In the coming weeks, hopefully, we will have a better look at the OnePlus TV. But there is something special about the OnePlus. It usually delivers. When it makes a claim, that is rooted in something. We have seen that again and again with the OnePlus phones. There are good chances that it is going to be the same for OnePlus TV. It is the first TV from OnePlus and the company will want to get it absolutely right.advertisementALSO READ | OnePlus TV remote image offers a look at its metal design, Google Assistant buttonALSO READ | OnePlus TV features Gamma Color Magic processor, OnePlus CEO says it ensures better image qualityALSO READ | OnePlus 7T Pro colours teased in latest Oxygen OS update, could come in red and violet colour variants
A spat between Germany’s number one goalkeeper Manuel Neuer and contender Marc Andre ter Stegen could soon be settled off the pitch with the former considering international retirement next year, according to a SportBild magazine report on Wednesday.Bayern Munich’s Neuer, who has 90 caps, has been the undisputed number one since 2010 but Ter Stegen’s form with Barcelona in recent seasons has made him a strong challenger ahead of Euro 2020.After failing to get any playing time in their recent Euro qualifiers against Netherlands and Northern Ireland, the 27-year-old Ter Stegen, with 22 caps to his name, voiced his dissatisfaction.Neuer then demanded stronger support from his fellow keeper and said his starts were down to good performances before Ter Stegen responded this week, saying Neuer’s comments were “inappropriate”.But according to SportBild magazine, 2014 World Cup winner Neuer, who will turn 34 next year, is “seriously considering” putting an end to his illustrious Germany career after Euro 2020, should his team qualify.Neuer, who plays for Bayern Munich, has won almost every major domestic and international title for club and country, including the World Cup and Champions League, apart from the European Championship.The next major international tournament after Euro 2020 is the 2022 World Cup.Also Read | Barcelona goalkeeper Marc-Andre ter Stegen stakes claim to be Germany’s No. 1
South Africa defeated India by 9 wickets in the 3rd and final T20I to level the series 1-1. While captain Quinton de Kock shone with his breezy half-century and Beuran Hendricks impressed with his bowling, wrist spinner Tabraiz Shamsi also grabbed eyeballs with his unique wicket celebration at M Chinnaswamy Stadium in Bengaluru on Sunday.Tabraiz Shamsi peculiar phone celebration came into play he dismissed India opener Shikhar Dhawan, who was going all guns blazing against the spinner.Dhawan was looking full of purpose as he launched the left-arm wristspin for two consecutive sixes in his very first over. However, Shamsi returned in his second over to send back the left-handed batsman back to the dressing room after his 25-ball 36.After dismissing Dhawan, Shamsi took his shoe off and pretended to make a phone call with it.In a post match press conference, South African vice-captain Rassie van der Dussen revealed that the Shamsi pretends to call his hero and retired South Africa great Imran Tahir after taking any crucial wicket.However, it is not just Shamsi who makes a call to his idol, during his playing days, Imran Tahir had also celebrated his wicket by taking off his boot and dialling.”Yeah Shamsi always phones to Immy (Imran Tahir). Immy is obviously one of his heroes, and they work together a lot. So it was a nice moment for Shamsi to take a big wicket of Dhawan like Immy for us,” van der Dussen said.In the 3rd T20I on Sunday, opting to bat first, India were restricted to 134 for nine by a disciplined bowling performance from the South African attack. While India were coasting along at 63/1 in the 8th over, the Proteas came back by picking up the next 8 wickets while giving away just 70 more runs.advertisementSet a mere 135 to win on one of the smallest grounds known to favour the chasing teams, Quinton de Kock and his opening partner Reeza Hendricks got their team off to a flier as the Indian bowlers failed to make initial breakthroughs till the 10th over mark.En route, de Kock brought up his 4th T20I half-century off just 38 balls as South Africa completed the chase with 19 balls to spare.Also Read | 3rd T20I: Kagiso Rabada, Quinton de Kock star in South Africa’s series-leveling win over IndiaAlso Read | We batted first to come out of our comfort zone: Virat Kohli after 3rd T20I defeat
The Redmi 8 is official in India. The Redmi 8 is the successor to the Redmi 7 that launched in India earlier this year alongside the Redmi 7A. The Redmi 8 comes with gradient design and includes fingerprint sensor on the back panel. The Redmi 8 comes with a Dot drop notch that includes the selfie camera. On paper the Redmi 8 is almost similar to the Redmi 8A accept from some changes here and there.As far as the specs are concerned the Redmi 8 isn’t a big upgrade over the Redmi 8A. The Redmi 8 comes with a fingerprint sensor on the back panel that doesn’t exist on the Redmi 8A. The Redmi 8 also comes with face unlock support. The Redmi 8 comes in three colour variants — Sapphire Blue, Onyx Black and Ruby Red.Redmi 8 specs:Display: The Redmi 8 comes with a 6.22-inch HD+ IPS display.Processor: The Redmi 8 is powered by Qualcomm Snapdragon 439 processor.RAM: 3GB RAM and 4GB RAMStorage: 32GB and 64GB storageBack camera: On the rear panel the Redmi 8 includes two cameras. The primary camera uses a 12MP Sony IMMX363 sensor while the secondary camera includes a 2MP depth sensor.Front camera: For selfies the Redmi 8 equips an 8MP camera sensor.Battery: The Redmi 8 comes with a massive 5000mAh battery with 18W fast charging support.Software: The Redmi 8 runs MIUI 10 based on Android 9 Pie.Redmi 8 key features–The Redmi 8 comes with a unique design. The phone comes with a gradient finish. The back panel is made of plastic.–On the front the Redmi 8 includes Gorilla Glass 5 protection which is great for a phone under Rs 8,000 price segment.advertisement–One of the key highlights of the Redmi 8 is its battery. The phone includes a 5000mAh battery. The same battery is used inside the Redmi 8A.–Similar to the Redmi 8A the Redmi 8 also comes with 18W fast charging support.–Similar to the Redmi 7 the Redmi 8 also comes with Dot drop notch.–The Redmi 8 comes in two colours Sapphire Blue and Ruby Red colours.–Compared to the Redmi 7 the Redmi 8 sports a bigger display.–The Redmi 8 includes a fingerprint sensor on the back panel.–The phone also includes face unlock support.–The bezels of the Redmi 8 are slim resulting in higher screen to body ratio and better viewing experience.–The Redmi 8 comes with USB Type C support and there also 3.5mm headphone jack.–The Redmi 8 comes with P2i nano coating which makes the phone water resistant.Redmi 8 price and availabilityThe Redmi 8 is launched in India with price starting at Rs 7,999. This price is for the base model of the Redmi 8 that comes with 3GB RAM and 32GB internal storage. The top-end model 4GB + 64GB Redmi 8 variant is priced at Rs 8,999. As a part of special offer, Xiaomi will be selling the first 5 million units of the Redmi 8 4GB + 64GB variant at Rs 7,999.The Redmi 8 will go on sale for the first time in India on October 12 at 12am on Mi.com, Mi Home and Flipkart.ALSO READ | Redmi Note 8 Pro India launch set for October 16, will bring 64MP quad camera
Transfers The Covert Agent: Daniel Arzani looking to leave Melbourne City for rival A-League clubs The Covert Agent Last updated 1 year ago 08:31 1/7/18 FacebookTwitterRedditcopy Comments(0) Transfers Melbourne City A-League Melbourne City v Wellington Phoenix Wellington Phoenix Goal’s exclusive spy can reveal the super-talented attacker is looking to sever ties with the City Football Group and head north Wonderkid Daniel Arzani is keen to leave Melbourne City at the end of the season, with Sydney FC or Western Sydney Wanderers the preferred destinations.The 19-year-old came off the bench on Saturday night to set up both of Ross McCormack’s goal as City came from behind to defeat Wellington Phoenix 2-1.The Covert Agent can reveal Arzani’s representatives have contacted the Sky Blues and Wanderers about a deal next season, because of the Sydney-born player’s dissatisfaction with his development under City coach Warren Joyce and his wish to return to his home state Article continues below Editors’ Picks Lyon treble & England heartbreak: The full story behind Lucy Bronze’s dramatic 2019 Liverpool v Man City is now the league’s biggest rivalry and the bitterness is growing Megan Rapinoe: Born & brilliant in the U.S.A. A Liverpool legend in the making: Behind Virgil van Dijk’s remarkable rise to world’s best player Arzani, whose contract expires at the end of the season, has made nine A-League appearances for City over the past two campaigns since joining from the AIS in 2016, but is yet to start a match and has only played 137 minutes.It was plain to see the tension between player and boss in Joyce’s post-match conference following the Phoenix victory, with the former Manchester United coach reluctant to praise Arzani, instead offering words of warning to the youngster.”There is a lot of things he has got to work on in his game. He’s got to be willing to listen to people at the football club,” Joyce said.”If he trusts us to develop him, he could be a very good player.”If he listens to other people and has got a different agenda, I’m seen a lot of players exactly the same as him fall by the wayside.”It is understood Arzani has a clause in his contract for it to be automatically extended if he plays a certain amount of games, believed to be 15, for City during the current season.
Of the media and fan events this summer, so far hair has been the runaway storyline in each. Mike Gundy stole the show at Big 12 media days with his #Mullet (which is still growing, btw), and on Saturday this young fan grabbed all the attention with his very detailed cut engrained with Pistol Pete on one side, and the OSU logo on the other:The youngest OSU football super fan Trevor Lofland, 9,has an interesting haircut. pic.twitter.com/YWg88RJ6MN— Kendrick Marshall (@KD_Marshall) August 6, 2016The bold move paid off, too. Even the head man himself took notice:Finally found someone with a better haircut than me. #GoPokes pic.twitter.com/qDpOJWAmAP— Mike Gundy (@CoachGundy) August 6, 2016 Fan Day is underway at GIA. They’re lined up around the building to meet @CoachGundy. #okstate pic.twitter.com/2LzrB1mALD— Cowboy Football (@CowboyFB) August 6, 2016 Easy with that sharpie, Mike! We use lids for a reason!Here’s some other pics from the fan day in Stillwater:Fan Day is underway! ??? #okstate #GoPokes pic.twitter.com/xhTcKoX3F2— Oklahoma State (@OSUAthletics) August 6, 2016 Ok, one last autograph! Thanks again for being a part of a great Fan Day. #okstate pic.twitter.com/9cLeuD5Adn— Cowboy Football (@CowboyFB) August 6, 2016 Today is all about you, the best fans in the country. Thank you so much for being a part of Fan Day. #okstate pic.twitter.com/nAOWH4VzEr— Cowboy Football (@CowboyFB) August 6, 2016 While you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up.
We have already taken a look at most of this week’s quotes in our various articles on the game. But here is anything you might have missed.Mike Yurcich on the bomb to Washington“That long ball, it was great protection and a tremendous throw by the quarterback. It was all about execution, and in order to throw James Washington a ball 50 yards downfield, you gotta have great protection. That’s what that was on that particular play, but James is a dependable and a tremendous, explosive receiver.” [O’Colly]James Washington on having his family there“That could be a little confidence boost, just having my mom and dad and family up in there. It just kinda gives me a little extra adrenaline. It was a lot of fun. I can’t wait to go talk to ‘em after the game, just to hear what they thought and just celebrate the night.” [O’Colly]Mike Gundy on money“As always, if you come to a game in Stillwater during conference play, you’re probably going to get your money’s worth. I’ve said that each week. I was really proud of our team today in all three phases. We played a very similar game to what we played against West Virginia.”Gundy on being back at it“It was a good college football game, and a great win for us. I think we stayed healthy, so that’s exciting. I want the team to be able to enjoy it tonight, but then we have to be able to get back to work tomorrow. Whether you have really good wins like this or if you lose, you’ve got to go back to work Sunday. There just isn’t enough time to lose our focus for one day. I’m happy for the guys and ready to go back to work.”Glenn Spencer on going at it with Tech“Well, you knew the game was going to be 100 plays. There were probably about 110 that we played. You knew from the start it was going to be that way. Our guys score fast and it’s great. Everyone is celebrating, but then you have to grab a coke and get back on the field.”A coke?Kirk Tucker on the end of the game“It was really a lot of excitement going on in my mind. I love games like that, when it’s just so close and both teams are competing. They have a great quarterback and a great offense. And we do as well. Our defense stepped up and their defense stepped up in big moments. So it was just exciting to see.”Jordan Setrns On his final game at BPS“Man, I never thought it’d come to an end honestly. It came quick and it was just fun. I made sure I soaked it all in and it was a very memorable moment. I was almost in tears. I was in tears at the beginning of the game and almost broke down. But I still have two games left, so I have to keep it together.”Zac Veatch on his final game at BPS“It was a blast. To get to be a captain with Mike Wilson on the last home game, my first roommate for my first two years here, that was a blast. The crowd was awesome and the game was intense and fun. You couldn’t ask for a better way to go out.”Kliff on the extra point“I just told him, ‘I’m proud of the way that he has kicked the last two years.’ He’s hit a bunch of big-time kicks for us and he’ll do it again. He just has to move on to the next one and he’ll have an opportunity the next two games to help us win.”Patrick Mahomes on his squad“It definitely hurts. We had a lot of chances to win. They found a way to win. We didn’t. It is kind of like the whole season. But it hurts. We are going to go out there and fight. We have two games to get bowl eligible.” While you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up.
AD Quality Auto 360p 720p 1080p Daniels earned the starting role in his true freshman season and had a stranglehold on the job heading into 2019.In his second season with the Trojans, Daniels has to hope for more success. If not, true freshman quarterback Kedon Slovis could swoop in and take the job.Helton revealed the former three-star quarterback earned the backup role.QB1 pic.twitter.com/rLgK7QXrGP— USC Football (@USC_FB) August 21, 2019Daniels dealt with several injuries during the course of the 2018 season, including a concussion which kept him out of the game against Arizona State.He finished an uneven season with 14 touchdowns and 10 interceptions. He completed just under 60-percent of his passes for 2,672 yards through the air.The Trojans need more from their starter this season if they want to avoid back-to-back losing seasons. After failing to qualify for a bowl game, Helton’s job could be on the line this year.Stay tuned for the latest. LOS ANGELES, CA – OCTOBER 13: JT Daniels #18 of the USC Trojans talks to Clay Helton the head coach of the USC Trojans in the second quarter against the Colorado Buffaloes at Los Angeles Memorial Coliseum on October 13, 2018 in Los Angeles, California. (Photo by John McCoy/Getty Images)The University of Southern California has its starting quarterback for the 2019 college football season.Head coach Clay Helton revealed the news after practice on Tuesday afternoon.So, who will be under center for the Trojans this fall?Sophomore quarterback J.T. Daniels earned the starting job after a solid camp this summer – much to the surprise of no one.
The results of the AgTC’s 2014 Ocean Carrier Performance Survey have been announced at the 26th Annual Meeting of the Agriculture Transportation Coalition in San Francisco.Due to their high ranking, just behind the Top Ranked, Hamburg Sud and Evergreen were also recognized for their performance in 2014.The AgTC’s Survey collected data on the shippers’ cargo origins in the US and Canada, global cargo destinations, and volume of cargo/containers shipped each year.The AgTC members were then asked to rate ocean carriers in eleven categories of service. Following are the categories:consistent availability of correct sizes and types of container equipment needed;consistent availability of slots on vessels and equipment needed each week by port and service string;overall document accuracy and efficiency;accuracy in shipment rating and bill of lading release/turn time;willingness to accept shippers’ export documentation as close to cargo cut-off as possible;advertised vs. actual vessel schedule and transit time;intermodal door service and availability from shipper facilities or interior gateways;terminal service and efficiency at US ports;terminal service and efficiency at foreign ports;understanding and adaptation to commercial needs of the agriculture community;representatives’ response time and ability to address problems. zoom Orient Overseas Container Line Limited (OOCL), USA, has been named Top Ranked Carrier for 2014 by the Agriculture Transportation Coalition (AgTC) in San Francisco. Press Release, July 4th, 2014